Pirelli North America is serving as a sponsor for the 2021 Rebelle Rally, a women-only off-road navigation rally raid in the United States, the company announced. Traversing over 1,500 miles through Nevada and California, the Rally is an endurance competition for women requiring precision driving and navigation and is designed for 4×4 and Crossover vehicles.… Continue reading Pirelli to Sponsor 2021 Rebelle Rally
Tag: Wheels & Tires
Kawasaki Stepping Down as Legendary Companies CEO
Kawasaki will step down from his role of CEO while remaining a partner in the business…
Driving Habits Still Below Pre-Pandemic Levels
A survey from Hankook Tire found that drivers are currently driving less than they were a year ago…
Continental North America Appoints New CEO
Robert (Bob) Lee will take over as the new chief executive officer of Automotive Technologies Continental North America on Jan. 1, 2022…
Yokohama Tire Returns as Official Tire for Nitro Rallycross
Yokohama Tire has once again been named as the Official Tire Supplier for 2021 Nitro Rallycross…
Pirelli, Lamborghini Celebrate 50-Year Partnership by Equipping 2021 Countach
Pirelli has equipped the Lamborghini Countach in all its various iterations – from the 1971 original to the new LPI 800-4, limited to 112 examples – and is celebrating the technical partnership that has lasted for 50 years. Pirelli has equipped the new 2021 Lamborghini Countach with P Zero tires in 255/30 R20 size at… Continue reading Pirelli, Lamborghini Celebrate 50-Year Partnership by Equipping 2021 Countach
OEMs Put Pirelli EV Tires on Display at IAA Mobility Show
Nearly one in three electric cars (29%) at the 2021 International IAA Mobility Show in Munich were equipped with Pirelli P Zero or Scorpion tires…
Wheel Pros Merges with Hoonigan
Hoonigan Founders Ken Block, Brian Scotto and President Jennifer van Dijjk will remain with the combined company…
Yokohama Tire Fielding Pastrana, Foust at Crandon World Championship
Travis Pastrana, Tanner Foust and Andrew Carlson will be among the drivers in the Team Yokohama stable for the short-course season finale…
Hankook Tire Partners with Tennessee Food Bank
Hankook Tire will be sponsoring a truck and providing new tires for the Second Harvest Food Bank of Middle Tennessee…
Yokohama Tire-Sponsored Pastrana Rides ADVAN Tires to Mt. Washington Hillclimb Record
Pastrana broke the hillclimb record while riding on Yokohama ADVAN Tires…
Yokohama Opens Texas Distribution Center
The facility will be used to distribute Yokohama’s passenger car/light truck tires, followed by commercial truck/bus products in 2022…
Pastrana, Yokohama Tire Prep for Mt. Washington Hillclimb
Pastrana will attempt to break the course record in the Subaru WRX STI that appeared in the latest Gymkhana video…
Bridgestone Names New Chief Marketing Officer
Sara Correa will oversee all brand and digital marketing efforts for the Bridgestone and Firestone brands…
KMC Wheels Partners with Subaru Motorsports
Subaru’s Rally Team cars will now be equipped with new, custom wheels designed by KMC for the 2021 season…