THE SHOP | For performance, restyling & customization professionals

October 7, 2026

SEMA, RACER Network Launch Battle of the Builders Docuseries

Four-part docuseries follows the 2025 class champions through the design, fabrication & problem-solving behind their award-winning builds…

October 7, 2026

Subaru Forester Hybrid Returns to Rebelle Rally To Defend Its 2025 X-Cross Win

Rebelle Rally champions Carey Lando & Andrea Shaffer put a modified hybrid crossover to the test once again across more…

October 7, 2026

MasterTech Expo 2027 Registration Opens for March Event in Mesa, Arizona

Training event for installers & fabricators returns to Arizona with audio, fabrication, CAD & business education tracks…

News

News

October 7, 2026

Solar Shade Window Tint Opens 2nd Location in St. Augustine, Florida

Veteran-owned film installer adds a second Northeast Florida shop to meet growing demand for automotive, residential & commercial film work…
News

October 7, 2026

2027 Honda Passport TrailSport Makes Competition Debut at Rebelle Rally

Factory-lifted SUV with reengineered suspension & more ground clearance competes unmodified in the 2026 Rebelle Rally…
News

October 7, 2026

Carvana Adds Reconditioning Operations to ADESA Orlando Auction Site

Integration of reconditioning & wholesale auction operations in Sanford, Florida, adds roughly 100 jobs & expands same-day delivery inventory…
News

October 6, 2026

Meguiar’s Brings 2 Sonderwerks Porsche 911 Restorations to Luftgekühlt 12

Car care brand returns to the Luftgekühlt series with a pair of restored, performance-upgraded 911s from a North Carolina restoration…
News

October 6, 2026

Aspiring Auto Techs To Compete in 2nd Annual AAPEX Student Competition

Nine teams from high schools & technical colleges will race to tear down & rebuild V-8 engines in front of…

Features

Features

October 6, 2026

21-Year-Old Builder To Give Away Custom Subaru Impreza 2.5 RS at SEMA Show

Dillon Houck is giving away his latest project at SEMA 2026 to thank the community & partners that helped launch…
Features

October 5, 2026

Performance Drivetrain Products: Delivering Power From Front to Back

From the trail to the track, drivetrain upgrades make a true difference in vehicle output & driver enjoyment…
Sponsored Articles

October 5, 2026

Rethinking the Modern Transfer Tank

From reinforced construction to slosh-control baffles, every detail is designed for the long haul...
Features

September 28, 2026

Toolboxes & Cargo Carriers: Putting Everything in Its Place

Aftermarket customers who like to be organized will love today’s assortment of toolboxes & cargo carriers…
Features

September 25, 2026

KPI – September 2026: The Brief

Small business sales grew modestly in August as foot traffic fell & owner optimism dipped, while powersports dealers saw service…

Videos

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX | THE SHOP

September 23, 2024

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX

New Wilwood Video Chronicles Caliper Manufacturing Process | THE SHOP

October 24, 2023

New Wilwood Video Chronicles Caliper Manufacturing Process

IMS Museum Basement Tour | THE SHOP

October 18, 2023

IMS Museum Basement Tour

Jeep Releases Short Film Celebrating Rebelle Rally | THE SHOP

October 11, 2023

Jeep Releases Short Film Celebrating Rebelle Rally

Petersen Museum Continues Porsche Anniversary Celebration With Video Series | THE SHOP

October 10, 2023

Petersen Museum Continues Porsche Anniversary Celebration With Video Series

Onboard: Porsche 962 at Rennsport Reunion 7 | THE SHOP

October 5, 2023

Onboard: Porsche 962 at Rennsport Reunion 7