THE SHOP | For performance, restyling & customization professionals

February 23, 2026

Giving Customers Their Personal Space Through Interior Upgrades

Exterior styling may get all the attention, but for many drivers, it’s the interior that counts…

February 23, 2026

TWG To Hold One-Day, Multi-Brand Garage Sale Event, March 7

TWG is opening its Ontario, California, warehouse to industry partners, builders & enthusiasts, offering exclusive warehouse pricing on TWG brands...

February 23, 2026

BMR Suspension Acquires Heidts Suspension

BMR & Heidts will combine their expertise to create new aftermarket suspension product lines for American muscle & late-model vehicles...

News

News

February 23, 2026

2026 Jeep Gladiator Whitecap Debuts as Second Mission in ‘Convoy’ Campaign

Inspired by the earliest Jeep vehicles, the two-toned execution of the Whitecap is the second special edition in the Jeep…
News

February 23, 2026

LINE-X Promotes Matt Labuda to President

The former VP of marketing brings expertise in franchising strategy & marketing development to lead next phase of franchise growth...
News

February 23, 2026

Operation Healing Forces Partners With The Amelia Concours

The Amelia Concours will help expand support & awareness for the wounded, injured, ill & fallen members of the Special…
News

February 20, 2026

Hankook Tires Power Toyota GAZOO Racing to 2026 WRC Rally Sweden Victory

Round 2 of the WRC concluded in extreme winter conditions, with the entire route covered in snow & thick ice...
News

February 20, 2026

duPont REGISTRY Group Acquires Majority Stake in Porsche Marketplace Elferspot

A marketplace for pre-owned & classic Porsche sports cars, Elferspot will expand dRG's global footprint in the Porsche enthusiast market...

Features

Sponsored Articles

February 23, 2026

2022-26 Toyota Tundra Adjustable Upper Control Arms (Pr)

What every lifted trail rig needs & your bottom line will love…
Webinars

February 19, 2026

Smart, Safe & Ready to Work: Power Inverter Basics for Fleets & Upfitters

Power inverters are the backbone of mobile power—quietly transforming DC battery energy into the AC electricity needed to run tools,…
Features

February 17, 2026

Why Offering Performance Exhaust Is a Sound Strategy for Shops

Help customers find their perfect levels of aggressiveness & tone for a variety of vehicle types…
Sponsored Articles

February 17, 2026

Propane Power, Diesel Work: Inside Stanadyne’s New DI Pumps & Injectors

Stanadyne and Katech's liquid propane direct-injection pumps & injectors redefine what propane can do in work-truck duty...
Sponsored Articles

February 13, 2026

The New WARN ZEON XC Winches Offer a Compact Size & Big Pulling Power

ZEON XC offers pulling capacities up to 14,000 pounds in a compact package—ideal for mounting in tighter spaces on trucks/SUVs...

Videos

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX | THE SHOP

September 23, 2024

YouTuber Cleetus McFarland Creates Single-Cab RAM TRX

New Wilwood Video Chronicles Caliper Manufacturing Process | THE SHOP

October 24, 2023

New Wilwood Video Chronicles Caliper Manufacturing Process

IMS Museum Basement Tour | THE SHOP

October 18, 2023

IMS Museum Basement Tour

Jeep Releases Short Film Celebrating Rebelle Rally | THE SHOP

October 11, 2023

Jeep Releases Short Film Celebrating Rebelle Rally

Petersen Museum Continues Porsche Anniversary Celebration With Video Series | THE SHOP

October 10, 2023

Petersen Museum Continues Porsche Anniversary Celebration With Video Series

Onboard: Porsche 962 at Rennsport Reunion 7 | THE SHOP

October 5, 2023

Onboard: Porsche 962 at Rennsport Reunion 7