Lucas Oil Names New Vice President of Brand Development

Lucas Oil, the American-based manufacturer and distributor of additives and lubricants, has announced the promotion of Dave Wonser as the new vice president of brand development. Wonser has been with Lucas Oil for close to 15 years, and his experience with the company and expertise in the automotive and digital industry made him a clear… Continue reading Lucas Oil Names New Vice President of Brand Development

Turn 14 Distribution Adds Baja Designs Lighting Systems to Line Card

Turn 14 Distribution, an aftermarket performance parts distributor, has added Baja Designs’ high-performance lighting systems and components to its line card. “The high-quality lighting products from Baja Designs are proven in off-road racing all around the world, and today they manufacture both off- and on-road lighting solutions for direct-fit and universal applications,” said Mo Ayad,… Continue reading Turn 14 Distribution Adds Baja Designs Lighting Systems to Line Card

Red Line Synthetic Oil Opens Sponsorship Program to New Racers and Builders for the 2020 Season

Red Line Synthetic Oil, a supplier of synthetic lubricants and additives, has announced plans to recruit new racers, riders, enthusiasts and builders to promote the Red Line brand and products throughout 2020 and beyond. The company seeks on-brand ambassadors who are committed to powersports and are interested in taking the necessary steps to maintain and… Continue reading Red Line Synthetic Oil Opens Sponsorship Program to New Racers and Builders for the 2020 Season

Horsepower Wars Announces Rule Changes for 2020 $10K Drag Shootout

Horsepower Wars is bringing back the 2020 $10K Drag Shootout, presented by Lucas Oil, but with a few rules changes to match the No Prep Edition update. Four teams will compete against each other to see who can build the quickest drag racing car over a period of 10 days, with a budget of $10,000… Continue reading Horsepower Wars Announces Rule Changes for 2020 $10K Drag Shootout

FIA Approves Drifting Vehicle Regulations

During a recent meeting, the FIA World Motor Sport Council approved the first ever common vehicle standards for drifting cars. Following a proposal from the FIA Drifting Commission, the new standards, dubbed as DC1, relate to the professional classes of the sport and were compiled in cooperation with industry experts from the leading drift series… Continue reading FIA Approves Drifting Vehicle Regulations

Paul Lee Unveils FTI Performance Livery for NHRA Gatornationals

Paul Lee, owner and driver of the Global Electronic Technology Nitro Funny car, will be sporting a new FTI Performance livery in honor of competing at FTI’s home track in Gainesville, Florida, during the 2020 NHRA Gatornationals. Lee acquired the FTI Performance company in August of 2019. FTI is a supplier to drag racers, specializing… Continue reading Paul Lee Unveils FTI Performance Livery for NHRA Gatornationals

Wisconsin Speed Shop Has Big Plans for Old ‘Poncho’ Race Car

Greg Stelse has big plans for his 1957 Pontiac Star Chief. Currently, Stelse is tearing apart the two-tone green, two-door hardtop–named ‘The Joker’–at Greg’s Speed Shop, the specialty car business he operates in Waupaca, Wisconsin. The goal of the project is to make the 4,000-lb. steel-bodied ‘Poncho’ into a 700-lb.- lighter gasser with about 1,000… Continue reading Wisconsin Speed Shop Has Big Plans for Old ‘Poncho’ Race Car

Formula 1 Closing Bahrain Grand Prix to Public

This year’s Formula One Bahrain Grand Prix will be a ‘participants-only’ event, race organizers have announced, citing the international coronavirus outbreak and travel restrictions currently limiting people who have visited a list of affected countries from entering Bahrain. “In consultation with our international partners and the Kingdom’s national health taskforce, Bahrain has made the decision… Continue reading Formula 1 Closing Bahrain Grand Prix to Public

PRI Announces New Marketing Coordinator

Ashton Robinson has joined Performance Racing Industry (PRI) as marketing coordinator, the trade show organizers have announced. Robinson will support the day-to-day operations for the annual trade show, as well as its associated media, according to an announcement from PRI. “My entire life revolves around motorsports and the automotive industry. I grew up around motorsports… Continue reading PRI Announces New Marketing Coordinator

Team DEI 2020 Sponsorship Program Now Accepting Applications

Design Engineering Inc. is now accepting applications from racers, car builders and project vehicle creators for its 2020 Sponsorship Program, the company has announced. DEI offers product and technical support in the automotive aftermarket for builders and race teams. Past promotional pairings have ranged from participation in a variety of motorsports and powersports competitions to… Continue reading Team DEI 2020 Sponsorship Program Now Accepting Applications

SpeedVideo and Street Car Takeover Enter Broadcast Partnership

SpeedVideo has entered into a broadcast partnership with the automotive event series Street Car Takeover (SCT) to live stream the Street Car Takeover Charlotte 2020 event on June 26-27, the two organizations have announced. “Charlotte is our favorite event and really shows what Street Car Takeover is about,” said Chase Lautenbach, co-owner of Street Car… Continue reading SpeedVideo and Street Car Takeover Enter Broadcast Partnership

Keystone Automotive Adds Delphi Powertrain Systems to Line Card

Keystone Automotive Operations has added Delphi Powertrain Systems to its performance category, the distributor has announced. Formed in 2017 as a spin-off of Delphi Automotive, the stand-alone company develops various powertrain components and aftermarket solutions. The company serves both OEs and the aftermarket with a product line that spans the range of propulsion and vehicle… Continue reading Keystone Automotive Adds Delphi Powertrain Systems to Line Card

UTI Offering Free Summer Program for High School Students

High school juniors learn hands-on during Universal Technical Institute's free summer Ignite program.

As part of its ongoing effort to address employer demand for skilled transportation technicians, Universal Technical Institute campuses nationwide will offer the summer Ignite program for the third consecutive year. The program – free to high school juniors – gives prospective technicians hands-on training and an introduction into high-tech, high-demand careers in the transportation industry.… Continue reading UTI Offering Free Summer Program for High School Students

Design Engineering Partners with Performance Business Media

Design Engineering, Inc., a producer of heat and sound control products, has tapped Performance Business Media to manage its public relations and marketing efforts. The South Dakota-based firm will manage the company’s public relations, product announcements, newsletter, editorial outreach and marketing consulting. “We’re really looking forward to working with Performance Business Media to continue to… Continue reading Design Engineering Partners with Performance Business Media

Lincoln Tech Students to Get Real-World Experience with IndyCar Pit Crew

Lincoln Tech, an automotive tech training school, announced that it has renewed its sponsorship of NTT IndyCar Series team Arrow McLaren SP for the 2020 season, which includes a partnership that will give five Lincoln Tech students an opportunity to work as members of the AMSP pit crew for each of five races this season.… Continue reading Lincoln Tech Students to Get Real-World Experience with IndyCar Pit Crew