NASCAR is bringing back its eNASCAR College iRacing Series with a four-race fall series that kicks off at Homestead-Miami Speedway on Sept. 20, the sanctioning body announced. “Expanding our presence in the college esports arena is important as we continue to reach new demographics and introduce them to the sport of NASCAR,” said Ray Smith,… Continue reading NASCAR College iRacing Series Returns
Category: News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
GM, Pilot to Build Coast-to-Coast EV Fast Charging Network
The companies are teaming up to install 2,000 charging stations at up to 500 Pilot and Flying J travel centers…
Federal Reserve: Inflation to Continue, Recession Fears Growing
A new economic survey from the U.S. Federal Reserve found that recession fears are rising, and that inflation is likely to last until the end of the year, according to a new report from CNBC. The survey of the Fed’s 12 districts found that business contacts had reported a general slowdown in demand, and concerns… Continue reading Federal Reserve: Inflation to Continue, Recession Fears Growing
Dakota Digital Acquires W.I.D.E. Contact Brand
Dakota Digital has agreed to purchase the W.I.D.E Contact brand of door contacts, the company announced. Dakota Digital has been a distributor of W.I.D.E. Contact products, using the trade name of Magnum Shooters, since it was developed in 1995 by Dave Kopser, the company said. The acronym of W.I.D.E. Contact refers to “Wires in Doors… Continue reading Dakota Digital Acquires W.I.D.E. Contact Brand
ICON Vehicle Dynamics Announces July MAP Holiday
ICON Vehicle Dynamics has announced a new promotion that will run through July 31, the company announced. ICON Vehicle Dynamics has provided a MAP Holiday to all dealers that will provide consumers a chance to purchase ICON Alloy Wheels, Armor and suspension systems for up a 15% discount, the company said. The program runs through… Continue reading ICON Vehicle Dynamics Announces July MAP Holiday
Honda Previews All-New Civic Type R
While final details have not yet been released, the new Type R is based on the Civic Hatchback model and will be powered by a turbocharged 2.0-liter engine paired with a six-speed manual…
RRMCI Partners with Advanced Accessory Concepts
Advanced Accessory Concepts (AAC), a manufacturer of several automotive brands, has formed a new partnership with R&R Marketing Consultants Inc. (RRMCI), the company announced. RRMCI will work with AAC and its Trigger Wireless Accessory Control Systems, AFN 4×4, Allied Expedition and Allied Powersports brands in several marketing and sales initiatives in the automotive aftermarket. “AAC… Continue reading RRMCI Partners with Advanced Accessory Concepts
Summit Motorsports Park Preps for Blue Suede Cruise
The upcoming Lingenfelter Performance Engineering Blue Suede Cruise presented by Cometic Gasket, scheduled for July 29-31 at Summit Motorsports Park in Norwalk, Ohio, will highlight music, cars and culture from the 1950s, ‘60s and ‘70s, event organizers announced. In addition to a very colorful and chrome-filled car show, there will be fun-runs, Nostalgia Drag Racing… Continue reading Summit Motorsports Park Preps for Blue Suede Cruise
NASCAR Cup Series to Host First Street Race in Chicago
The 2.2-mile layout will include stretches of Lake Shore Drive and Michigan Avenue and was originally developed as a virtual track for the iRacing platform…
Turn 14 Distribution Adds JKS Manufacturing to Line Card
Performance parts distributor Turn 14 Distribution has added suspension solutions by JKS Manufacturing to its growing line card, the company announced. “JKS Manufacturing is a suspension brand under the Sports Truck USA umbrella and adds yet another established off-road brand to our line card. The company’s product line is almost exclusively Jeep and has recently… Continue reading Turn 14 Distribution Adds JKS Manufacturing to Line Card
Yukon Gear & Axle Announces Summer Promotion
Yukon Gear & Axle is offering a new promotion for the summer, the company announced. The promotion is a nationwide rebate program that will run through Sept. 16. Retail consumers that purchase Yukon products can earn up to $175 when purchasing Yukon Stage 2 Gear kits, along with gears, covers, positraction, driveshafts and more. Click… Continue reading Yukon Gear & Axle Announces Summer Promotion
EGR USA Names Martin & Company Agency of Record
EGR USA, a manufacturer of OEM and aftermarket truck accessories, recently named Martin & Company as its agency of record, the company announced. Martin & Company, a Nashville-based marketing firm that specializes in the automotive aftermarket will assist with both B2B and B2C branding, communications, events and marketing strategies, and provide trade show support for… Continue reading EGR USA Names Martin & Company Agency of Record
CAN Connect Previews Attendee List
Custom Automotive Network recently offered a preview of the resellers that will be attending the upcoming CAN Connect conference. Scheduled for Sept. 6-9, the annual event will be held at the Arizona Grand Resort & Spa and offers the opportunity for manufacturers to meet in person with sellers in up to 30 direct meetings. Click… Continue reading CAN Connect Previews Attendee List
Richard Petty Joins SEMA CEO for RPM Act Advocacy Efforts
Richard Petty recently joined Specialty Equipment Market Association (SEMA) CEO Mike Spagnola in Washington, D.C. to advocate for Congress to pass the Recognizing the Protection of Motorsports Act (RPM Act), the organization announced. The bipartisan bill (H.R. 3281/S. 2736) aims to protect Americans’ right to convert street vehicles into dedicated racecars and the motorsports-parts industry’s… Continue reading Richard Petty Joins SEMA CEO for RPM Act Advocacy Efforts
Cummins Appoints New CEO
Cummins recently announced that, effective Aug. 1, Tom Linebarger will end his term as chief executive officer and Jennifer Rumsey, president and chief operating officer, will assume the role of president and CEO. Rumsey will be the seventh CEO and first woman to lead the company since it was founded in 1919. Linebarger will continue… Continue reading Cummins Appoints New CEO