Tag: Shop Management

Marx Group Promotes Gloria Moreno

Marx Group, a full-service marketing communications agency, has promoted Gloria Moreno to digital technology manager. Moreno joined Marx Group in 2006 with a focus on digital marketing. Throughout her career at Marx Group, Moreno has been involved in the design and development of client websites, led successful social media campaigns from strategy and planning through… Continue reading Marx Group Promotes Gloria Moreno

Smart Glasses Aid Porsche Techs

Augmented reality is coming to U.S. car repairs at Porsche dealerships across the country. Porsche Cars North America has begun rolling out Tech Live Look to its 189 U.S. dealers. The system connects technicians to remote experts via smart glasses for a live interaction that the company says can shorten service resolution times by up… Continue reading Smart Glasses Aid Porsche Techs

Five Ways to Lower the Cost of Insurance

As the founder and manager of SEMA’s Installers Edge program, at Alliant Insurance we deal with a wide array of automotive shops with varying degrees of technical skills. From street rod builders to off-road shops, the one common theme is the potential risk associated with their work. About This Sponsored Content Alliant Insurance Services Inc.… Continue reading Five Ways to Lower the Cost of Insurance

How to Hire Smarter

Editor’s Note: The following excerpt appears in the July issue of THE SHOP magazine mailing soon. Read the whole article in print or digital.   Recruiting the right employee candidates is one of the most critical responsibilities of shop managers and owners. If an organization doesn’t have high-caliber personnel, it may have difficulty meeting its goals.… Continue reading How to Hire Smarter

Shop Takes the Bumps Out of Camaro’s Ride

EDITOR’S NOTE: The following blog was written by John Gunnell, owner of Gunner’s Great Garage Restoration Shop in Manawa, Wisconsin. Gunnell regularly contributes articles and industry-driven observations for THE SHOP magazine and eNewsletter. … John Diermeier of John’s Custom Auto in Manawa, Wisconsin wasn’t wild about the mono-leaf suspension on a 1968 Camaro he was doing for… Continue reading Shop Takes the Bumps Out of Camaro’s Ride

Owner of New Speed Shop Embraces Change

*See additional photos above Greg Steise is one specialty shop owner who embraces change. In his 46 years, Steise has transitioned from shade tree mechanic, to drag racer, to trucking company owner and now his latest venture: Greg’s Speed Shop. The Waupaca, Wisconsin-based shop builds cars and builds performance into them. Steise’s overall goal, however,… Continue reading Owner of New Speed Shop Embraces Change

Shop Owner Up Against Tight Deadline

*See photos below Shop owner John Diermeier hasn’t been sleeping much the past week or so. Like many small businessmen, Diermeier understands the meaning of the customer is always right. Diermeier, owner of Manawa, Wisconsin-based John’s Custom Auto, has been working on one particular customer’s 1968 Camaro convertible for nearly a year. Now, it’s car… Continue reading Shop Owner Up Against Tight Deadline