Personality tests help Borowski Race Engines find the right employees…
Tag: Shop Management
RANDYS Worldwide Names Martin & Company Agency of Record
Drivetrain manufacturer focusing on long-term marketing objectives…
Changing Lanes: The Beginner’s Guide to Selling Online
Editor’s note: This article by Barry Alt of Motorhead Digital originally appeared in the September 2019 issue of THE SHOP magazine. A link to the complete article can be found below. Do you want your own printed copy of THE SHOP delivered to your desk every month? Qualified industry professionals can sign up for a… Continue reading Changing Lanes: The Beginner’s Guide to Selling Online
Key Performance Indicators Report – August 2019
The Briefing – Trade War The trade war is heating up, as the U.S. government says China is manipulating its currency. Subsequently, it will involve the International Monetary Fund to eliminate unfair competition from Beijing. Reuters reports, U.S. law has three criteria for identifying manipulation among major trading partners: a material global current account surplus,… Continue reading Key Performance Indicators Report – August 2019
Resto Shop Uncovers Strategy to Earn New Clients
Hot rods, clear skies and thousands of spectators summarized the scene Aug. 2-3. for the 22nd Nostalgia Days Cruise and Car Show in Novato, California…
Garage Owners Risk It All Without Property Insurance
When a shop owner decides to secure business insurance, some of the immediate things that come to mind is securing coverage to satisfy a lease agreement, which in most cases is liability-based. For others, they could have a contract not only requesting liability coverage, but a specific dealer demanding garage keeper’s legal liability or auto… Continue reading Garage Owners Risk It All Without Property Insurance
Tint World Doubles Canadian Footprint
Tint World Automotive Styling Centers has opened its second location in Canada…
Fear & Loathing E-commerce? Combine a Memorable In-Shop Experience with These Online Solutions
E-commerce is certainly a modern convenience and powerful tool for any automotive shop’s comprehensive retail strategy, but online shopping is simply not capable of matching the natural customer reactions generated by a stellar in-store shopping experience. A retailer’s goal is to extend further than the base transaction and elicit a response, an emotion. The element… Continue reading Fear & Loathing E-commerce? Combine a Memorable In-Shop Experience with These Online Solutions
THE SHOP’s Publishing House Has a New President
Dave Pomeroy, a 25-year veteran of National Business Media (NBM), has been named president of the publishing company, effective Aug. 1…
Key Performance Indicators Report – July 2019
Briefing As the first half of 2019 comes to a close, the United States enters the longest economic expansion during its history, according to Kyle Cheng on behalf of SEMA. “The economy is intact, and the risk of recession has diminished. Further risks of additional tariffs appear low for now but tension remains, and growth… Continue reading Key Performance Indicators Report – July 2019
Spear Phishing: Three Things You Need to Know
The more you know about this cybersecurity threat, the easier it will be for you and your employees to combat it…
Ten Reasons to Hire a Military Veteran
The phrase hire a veteran has been a staple of the U.S. economy for decades. Business leaders already realize that military veterans are hard workers, team players, ethical, driven, and technically skilled. What they don’t realize is that there are 10 hidden reasons that make every veteran a great employee and future business leader…
Installer Institute Program Now Eligible for Federal Student Loans, Pell Grants
Another program from Metra Electronics’ Installer Institute for car audio education is eligible for Title IV funding…
NFIB: State-by-State Minimum Wage Update
Eighteen states began 2019 with higher minimum wages, either because of automatic cost-of-living increases or previously approved legislation or ballot initiatives. Other states also have minimum wage hikes in motion…
What Are the Best Times to Post to Social?
Social media marketing is always evolving. What worked last year (or even last week) may not do the trick again. That’s why you’ve got to stay afoot of the latest trends and studies…