PRO
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Features
Meet the Shops From the 2024 PRO Cup Challenge
Creating dealer packages to stir restylers' imaginations...
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News
Retro-Inspired Land Cruiser Wins People’s Choice Award at SEMA
Auto Trim Restyling, Bommarito Toyota partnered on the special build for the PRO Cup Challenge…
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Features
PRO Cup Challenge: Leading By Example
Every restyler’s a winner in this contest seeking package perfection...
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News
SEMA Opens Applications for SEMA PRO CUP Challenge
Six PRO restylers will have the chance to display their vehicle package at the 2024 SEMA Show...
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News
SEMA PRO Council Introduces Inspection Checklists
Improve shop quality & efficiency with step-by-step processes…
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Features
The Perfect Dealer Package for Ruff Roads
A canine-themed Crosstrek was crowned 2023 PRO Cup Challenge champion...
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Features
Auto Sunroof & Leather Wins PRO Cup Challenge
The New York-based shop received the award for its 2024 Subaru Crosstrek Premium accessory package…
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Features
Your Goals for the SEMA Show
This article originally appeared in the November 2023 issue of THE SHOP magazine. I don’t remember the exact year of…
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Podcast
Ep. 50 — PRO Cup Challenge With Terry Payne
Terry Payne, co-owner of Texas-based RDM Builds, joins the show to discuss the PRO Cup Challenge, supply chain troubles, working…
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Features
Pickup Outfitters: For Work or Play
This article originally appeared in the October 2023 issue of THE SHOP magazine. By Maura Keller Pickup Outfitters of Waco,…
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News
SEMA PRO Cup Challenge Seeking Applicants
Applications to participate in the annual SEMA PRO Cup Challenge are now open, the SEMA Professional Restylers Organization (PRO) announced.…