PRI is now accepting applications for 2023 PRI Show seminars, the organization announced. The organization is accepting proposals for educational programs that reflect current trends, ideas, best practices and processes, new techniques and discoveries within the racing and performance industry. Potential topics include sponsorships, hiring and employee management, branding, content creation, youth engagement, small business… Continue reading PRI Now Accepting Applications for 2023 Seminars
Tag: Performance
New Documentary from HPD Explores Acura ARX-06 Development
The film highlights the initial concepts and goals for the ARX-06, as well as design, development and testing…
Dayco Names New Aftermarket CEO
Dayco has named Craig Frohock as the new Chief Executive Officer of Dayco Aftermarket and Belts, the company announced. Effective Jan. 16 and reporting directly to the board of Dayco, Frohock will be responsible for the business unit’s global operational performance and strategic direction, the company said. For the past six years, Frohock has held… Continue reading Dayco Names New Aftermarket CEO
A Hard Look at Drag Racing
This article originally appeared in the February 2023 issue of THE SHOP magazine. “Is drag racing dying or is it dead?” That’s a real question, believe it or not, I often get asked and it’s darn hard to answer. After attending the opening night of the weekly Thursday Night Thunder at Irwindale Drag Strip in… Continue reading A Hard Look at Drag Racing
Turn 14 Distribution Adds UMI Performance to Line Card
Performance parts distributor Turn 14 Distribution has broadened its selection of suspension components with the addition of UMI Performance to its line card, the company announced. “UMI Performance adds a unique addition to the Turn 14 Distribution line card with its high-quality domestic performance suspension components. The company has smalltown roots but the highest machinery,… Continue reading Turn 14 Distribution Adds UMI Performance to Line Card
Austin Hatcher Foundation to Present Awards at Rolex 24 at Daytona
The Austin Hatcher Foundation for Pediatric Cancer will be presenting IMSA and Hixon Motor Sports with awards recognizing their contributions to the organization ahead of the Rolex 24 at Daytona, the organization announced. For the 2023 season, the Foundation is continuing in its role as an official charity of IMSA for the ninth season. During… Continue reading Austin Hatcher Foundation to Present Awards at Rolex 24 at Daytona
Hennessey Partners with Sherco for Special Edition VelociRaptor 600
The truck is outfitted with a Sherco racing livery, a bed rack for transporting enduro motorcycles, a bed extender and more…
HOT ROD Power Tour Releases 2023 Schedule
The HOT ROD Power Tour has revealed its 2023 event schedule. Scheduled for June 12-16, the HOT ROD Power Tour will kick off at Atlanta Motor Speedway and will wind its way north through the Carolinas before concluding at Tennessee’s Bristol Motor Speedway, organizers said. At each stop, the traveling car show will include activities… Continue reading HOT ROD Power Tour Releases 2023 Schedule
Finale Speed Debuts All-Carbon 1969 Chevy Camaro
The exposed-weave carbon-fiber Camaro is powered by an LT4 delivering 650 horsepower…
Hennessey Debuts Performance Package for V8-Powered GM SUVs
Available for the Cadillac Escalade, Chevrolet Suburban, GMC Yukon and Chevrolet Tahoe, the upgrades include a 2.9-liter supercharger, a high-flow intake system, a cat-back exhaust system and more…
MSHFA Prepares for 35th Annual Induction Ceremony
Dario Franchitti, Don Garlits, Donnie Allison, Walker Evans, David Hobbs and other legendary motorsports figures will be on hand to usher the Class of 2023 into the Hall of Fame…
The AAM Group Launches 2023 Keys to Ride Vehicle Sweepstakes
The AAM Group is bringing back the Keys to Ride vehicle sweepstakes for 2023, the company announced, and is partnering with Truck Hero to give its resellers a chance to win a 2023 Toyota Tundra SR5. The Tundra will be equipped with the TRD Off-Road package, as well as custom graphics and products from the… Continue reading The AAM Group Launches 2023 Keys to Ride Vehicle Sweepstakes
Automotive Suppliers Searching for Place in Electric Car Market
A new story from Reuters examined how some automotive suppliers are finding a niche in an electrified automotive world. The story looks at how some suppliers are actively seeking out opportunities for EVs, including those with low-volume manufacturers. Click here to read the full story from Reuters.
Hankook Named Exclusive Tire Supplier of Lamborghini Super Trofeo
Hankook Tire has been named an official technical partner and exclusive tire supplier of Lamborghini Super Trofeo, the tire manufacturer announced. The international one-make cup comprises three series, held on four continents, and will feature a new high-performance race tire developed by Hankook, the Ventus Race tire, which is specifically tailored to the Lamborghini Huracán… Continue reading Hankook Named Exclusive Tire Supplier of Lamborghini Super Trofeo
New Sports Car Development Series to Launch in 2023
The Masterclass of Racing (MCoR), a new sports car development series, will launch later this year, the series announced. The series will feature homologated factory cars including but not limited to: GT3, GT4, TCR, LMP3, TCA, and NP01. Events will include a 50-minute sprint race and 4-hour short format endurance racing. “It is the expectation… Continue reading New Sports Car Development Series to Launch in 2023