Mishimoto, a manufacturer of performance cooling products, is launching a new brand and product line, Borne Off-road, the company announced. “We’ve been taking this market by storm by attending events as well as developing even more direct-fit applications for our customers,” said Ricky Nietubicz, sales and marketing manager at Mishimoto. “We used our interactions with… Continue reading Mishimoto Launches Off-Road Brand
Tag: Performance
Lubrication Specialties Inc. Forms LSI Chemical
Citing growth in sales in multiple markets of LSI’s performance additives and oils and custom lubricant solutions for industrial clients, Lubrication Specialties Inc. (LSI) has formed a new division, LSI Chemical. The mission for LSI Chemical is to focus on Nano additive technology and development of base oils through product development, partnerships and acquisition opportunities,… Continue reading Lubrication Specialties Inc. Forms LSI Chemical
Meyer Distributing Adds DeatschWerks to Line Card
DeatschWerks has been added to Meyer Distributing’s high-performance division line card, the distributor announced. “We are so excited to have DeatschWerks on board and look very forward to everything to come with this great company,” says Austin Zehr, high performance sales manager for Meyer. “Fuel systems are a big part of our business, and what… Continue reading Meyer Distributing Adds DeatschWerks to Line Card
LSI Creates New Chemical Division, Promotes Cawley to President
Lubrication Specialties Inc. (LSI), a manufacturer of performance additives and oils and custom lubrication solutions for the automotive aftermarket, has announced that recently hired VP of Global Sales, Todd Cawley, has been promoted to the position of president of a new company division – LSI Chemical. Cawley, with a strong sales and technical background in… Continue reading LSI Creates New Chemical Division, Promotes Cawley to President
Speed Demon Streamliner Breaks Piston-Powered Land Speed Record
The Speed Demon 715, a piston-powered streamliner piloted by owner-driver George Poteet, set the new land-speed record in the piston-powered category. Powered by a twin-turbocharged, big-block Chevy engine with 555 cubic inches in displacement, the Speed Demon set a new mark for the category with a 470.016-mph run. Poteet’s effort surpassed the previous record by… Continue reading Speed Demon Streamliner Breaks Piston-Powered Land Speed Record
mountune Seeking Potential Sale, Investment Partner
mountune, a performance brand that specializes in Ford products, is currently seeking a potential sale or investment partner for its UK business, the company revealed. The company has “engaged KPMG to help them find an investor to recapitalize the business and to unlock management’s growth aspirations for this iconic automotive performance brand,” the company says.
Amelia Island Concours d’Elegance Announces Special Classes for 2021
The Amelia Island Concours d’Elegance has announced the special classes for next year’s event, and the list includes a wide variety of styles and eras. One of next year’s featured classes is the Porsche 935, which will be celebrating its 45th anniversary. Also included are Chevy V8s, the Ferrari 275 GTB and 1970s Muscle Cars.… Continue reading Amelia Island Concours d’Elegance Announces Special Classes for 2021
Meyer Distributing Adds AFCO Performance Group to Line Card
Meyer Distributing has added AFCO Performance Group to their high performance division, the parts distributor announced. “We are very excited about the relationship between Meyer and AFCO,” says Austin Zehr, high performance sales manager for Meyer. “AFCO has the reputation of being a highly valued manufacturer across the racing world for over 30 years now,… Continue reading Meyer Distributing Adds AFCO Performance Group to Line Card
Italdesign Reveals Limited Edition Nissan GT-R50
Based on the GT-R NISMO, customers will be able to choose a livery inspired by the GT-R’s history…
AWE Supporting Angelman Syndrome Awareness Effort
AWE, a precision engineering firm outside Philadelphia, Pennsylvania, is putting its Ford F-150 exhaust line to good use by supporting a massive country-wide road trip to raise awareness for a rare neuro-genetic disorder called Angelman disease. The company provided Mike Cook with a new exhaust for his F-150, which the Cook family is taking on… Continue reading AWE Supporting Angelman Syndrome Awareness Effort
Tanner Foust Breaks Record for ‘Fastest Street Legal Minivan’
With support from OPTIMA, Tanner Foust recently set the record for the ‘Fastest Street Legal Minivan’ in a Mercedes Benz R63 at the Sandhills Open Road Challenge in Nebraska. The van hit 165.5 mph on a one-mile stretch to secure the Fastest Street Legal Minivan title. Weistec Engineering prepped the street legal minivan to give… Continue reading Tanner Foust Breaks Record for ‘Fastest Street Legal Minivan’
Yamaha Outdoor Access Initiative Distributes Grants
Yamaha Motor Corp. and its Outdoor Access Initiative (OAI) program has distributed over $155,000 in grants to local and national outdoor recreation and land stewardship organizations across the U.S., the company announced. Yamaha’s latest OAI grants support a wide range of outdoor recreation projects, from OHV staging area maintenance and infrastructure development, to trail rehabilitation,… Continue reading Yamaha Outdoor Access Initiative Distributes Grants
EnerSys Named Approved Supplier Partner by Automotive Parts Associates
EnerSys, the manufacturer of ODYSSEY batteries, was recently appointed as an approved supplier partner by Automotive Parts Associates (APA), the company announced. As an approved supplier partner, EnerSys will now be able to offer its ODYSSEY batteries to APA’s warehouse distributor members. “ODYSSEY batteries provide superior power and excellent service life for a wide variety… Continue reading EnerSys Named Approved Supplier Partner by Automotive Parts Associates
Gordon Murray Unveils New Supercar
Weighing in at just over 2,000 lbs., the fan-assisted GMA T.50 is powered by a Cosworth V-12…
Eaton Adds Educational Materials for Differential Products
Eaton’s vehicle group has added more educational content about its performance automotive differential products to its website, the company announced. The updated web content allows users to explore and learn about topics such as “what is a differential,” “types of differentials available,” and “locking vs. limited-slip,” among other subjects, so they can confidently choose the… Continue reading Eaton Adds Educational Materials for Differential Products