Garrett Motion Details Auto Shanghai Exhibition

Garrett Motion is sharing its plans for Auto Shanghai 2023, April 18-27, which includes exhibiting its portfolio of turbocharging, electrification and software connectivity products, the company announced. “We look forward to showcasing Garrett Motion’s engineering breakthroughs for the fast-evolving and largest automotive market in the world,” said Olivier Rabiller, CEO of Garrett Motion. “As a… Continue reading Garrett Motion Details Auto Shanghai Exhibition

LIQUI MOLY Named Presenting Sponsor of Lime Rock Park IMSA Race

LIQUI MOLY has partnered with Lime Rock Park to become the presenting sponsor of the IMSA Northeast Grand Prix in 2023, the company announced. In addition to title sponsorship from FCP Euro, LIQUI MOLY has expanded its partnership with Lime Rock Park with the multi-year entitlement for the newly named FCP Euro Northeast Grand Prix… Continue reading LIQUI MOLY Named Presenting Sponsor of Lime Rock Park IMSA Race

EGR to Debut Jeep Gladiator Build at Overland Expo

EGR USA has built a Jeep Gladiator overlanding rig that it will have on display at Overland Expo events throughout 2023, the company announced. EGR USA and the “Ultimate Jeep Gladiator” will be at all four Overland Expo events – Overland Expo West in Flagstaff, AZ (May 19-21), Overland Expo PNW, Redmond, OR (July 7-9),… Continue reading EGR to Debut Jeep Gladiator Build at Overland Expo

Sacramento Preps for 72nd Annual Autorama Hot Rod Show

Organizers of the annual Sacramento Autorama are preparing for the 72nd edition of the car and hot rod show at the Cal Expo Fairgrounds later this month, officials announced, and offered a preview of the event’s scheduled. Scheduled for April 28-30, the event will be highlighted by the Autorama Drive-In, which will include pre-1998 cars… Continue reading Sacramento Preps for 72nd Annual Autorama Hot Rod Show

Turn 14 Distribution Hosts Easter Jeep Safari Event

Performance parts distributor Turn 14 Distribution hosted an event at the annual Easter Jeep Safari in Moab, Utah, the company announced. During the Turn 14 Distribution Ultimate Easter Jeep Safari Experience presented by ARP, the parts distributor hosted 40 invitees with 19 vehicles for a ride on the Metal Masher trail. The experience included an… Continue reading Turn 14 Distribution Hosts Easter Jeep Safari Event

Bring a Trailer Partners With Michelin

Automotive auction platform Bring a Trailer (BaT) has partnered with Michelin, the global tire and mobility company, to create product education materials, brand engagement and charitable promotions, the companies announced. The partnership will include a variety collaboration elements, the companies said, including co-promotion of the brands to their respective audiences, developing educational content, special discounts… Continue reading Bring a Trailer Partners With Michelin

Goodguys Previews North Carolina Nationals

Goodguys Rod & Custom Association is continuing its 40th season in Raleigh, North Carolina, at the 8th North Carolina Nationals, the event series announced. Scheduled for April 21-23 at the North Carolina Fairgrounds, the event will include muscle cars, vintage hot rods and classic trucks competing for a Finalist award to qualify for the Goodguys… Continue reading Goodguys Previews North Carolina Nationals

SEMA Launch Pad Special to Premiere April 15

SEMA Launch Pad, the automotive aftermarket product-pitching competition, will be featured on a nationwide television special premiering on April 15 on the History Channel, SEMA officials announced. Viewers will watch the final five finalists make their way to Las Vegas, where they pitch their products and ideas in front of a live crowd and a… Continue reading SEMA Launch Pad Special to Premiere April 15

CES 2023: Technology & the Automobile

The Consumer Electronics Show in Las Vegas highlights the space where automobiles and technology converge. (Photo courtesy Consumer Technology Association)

This article originally appeared in the May 2023 issue of THE SHOP magazine. There’s no doubt that as cars go electric and become laden with more tech, it may be more accurate to consider them electronic devices with tires. That’s why the Consumer Electronics Show in Las Vegas is such a hotbed for automakers. While… Continue reading CES 2023: Technology & the Automobile

Gold Eagle Brands Extends GRIDLIFE Sponsorship

Gold Eagle Company, manufacturer of STA-BIL and 303 products, is continuing its partnership with the GRIDLIFE Festival Tour and official sponsorship of TrackBattle, the event’s time attack class, the company announced. STA-BIL is designated for 2023 as GRIDLIFE’s Official Performance Chemicals and 303 is the event’s Official Appearance Products line. GRIDLIFE is a series of… Continue reading Gold Eagle Brands Extends GRIDLIFE Sponsorship

Goodyear Reveals Commemorative Tire for Darlington NASCAR Race

In celebration of Goodyear’s 125th anniversary this year, The Goodyear Tire & Rubber Company is using a special sidewall logo design for the Official Throwback Weekend of NASCAR at Darlington Raceway. The vintage logo sidewall design features the historic Goodyear Wingfoot logo, originally created in 1898, and coincides with the special 75th anniversary NASCAR Throwback… Continue reading Goodyear Reveals Commemorative Tire for Darlington NASCAR Race

Student-Restored Mercedes-Benz to Appear at Pebble Beach Concours

A 1953 Mercedes-Benz 300 S Cabriolet, entirely restored by McPherson College Automotive Restoration program students, has been accepted into the Pebble Beach Concours d’Elegance and will be shown at the event later this year, the school announced. “We set a bold vision 10 years ago to show a car at Pebble Beach, and I was… Continue reading Student-Restored Mercedes-Benz to Appear at Pebble Beach Concours

Mullin Museum to Host Automotive Art Exhibit

The Mullin Automotive Museum will host a new art exhibition highlighting the works of visual artist Keith Collins, the museum announced. Collins, whose work explores the automotive realm, portraiture, music, sports and abstract genres, will showcase 20 art pieces influenced by the Mullin Automotive Museum collection, museum curators said. Titled “ArTexture,” the exhibit will spotlight… Continue reading Mullin Museum to Host Automotive Art Exhibit