Full Race, a performance and racing products distributor and manufacturer, has partnered with MidwayPlus to utilize its MidwayPlus SaaS platform, the companies announced. The partnership includes a new Full Race reseller storefront created with the MidwayPlus platform, which aims to deliver an improved user experience for resellers and allow Full Race to scale its wholesale… Continue reading Full Race Partners With MidwayPlus on Dealer Storefront
Category: News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
UAW Expands Strike to GM SUV Plant
The Texas manufacturing facility is home to the Chevy Tahoe, Chevy Suburban, GMC Yukon and Cadillac Escalade…
VOXX Announces Semi-Finalists for Remote Start Dealer Promotion
VOXX Electronics Corporation (VEC) has named the semi-finalists for its U.S. and Canadian Remote Start Promotion that gives dealers a chance to win products from Klipsch, the company announced. The Canadian promotion, which runs from July 1 to Dec. 31, will announce the ten winners at the end of the promotion, while the U.S. promotion,… Continue reading VOXX Announces Semi-Finalists for Remote Start Dealer Promotion
VP Racing, IMSA Extend Partnership Through 2030
VP Racing is extending its years-long partnership with IMSA through at least 2030, the company announced. VP Racing currently serves as IMSA’s Official Fuel, Official Performance Coolant, Official Fuel Additives, and renewable fuel partner. The partnership dates back to 2014, the company said. The extended deal also includes the entitlement sponsor of the IMSA VP… Continue reading VP Racing, IMSA Extend Partnership Through 2030
SEMA Releases New State of the Industry Report
SEMA has released its new State of the Industry – Fall 2023 market research report, the organization announced. The report covers the following topics: Key industry trends and metrics Data on sales changes over the past year and how businesses are doing Top challenges and opportunities for the automotive aftermarket Industry outlook for 2023 and… Continue reading SEMA Releases New State of the Industry Report
JPW Joins AAM Group’s Engine Pro Program
JPW/Jobbers Warehouse Supply has joined the AAM Group’s Engine Pro program as voted on by Engine Pro shareholders, the company announced. In business for more than 70 years, JPW is a distributor serving engine builders and machine shops from its Minneapolis and Kansas City warehouses. JPW is a wholesale supplier of engine parts for all… Continue reading JPW Joins AAM Group’s Engine Pro Program
DEI Previews SEMA Show Booth
Design Engineering, Inc. (DEI) recently offered up a preview of its SEMA Show booth ahead of the annual aftermarket trade show in Las Vegas, Nevada, the company announced. Exhibiting in booth No. 20613, DEI is highlighting its new Advanced Thermal Acoustic Coating (ATAC). The paint-on coating creates a thermal barrier on floors, walls and roofs,… Continue reading DEI Previews SEMA Show Booth
Sale of Record-Setting Miata to Benefit Piston Foundation
The 1999 Mazda Miata MX-5 set a Bonneville Salt Flats G/GT class land speed record of 165.296 mph in 2011…
Yokohama Tire Named Official Partner of Tread Lightly!
Yokohama Tire is now an official partner of Tread Lightly!, the U.S-based nonprofit organization dedicated to promoting responsible outdoor recreation through stewardship and educational programs, the company announced. “We’ve been a huge participant of off-road activities via motorsports and our GEOLANDAR line of tires,” said Alan Holtschneider, Yokohama’s director of marketing. “That’s why Tread Lightly!’s… Continue reading Yokohama Tire Named Official Partner of Tread Lightly!
PBS News Host to Moderate SEMA Show Panel on Alternative Fuels
Margaret Hoover, CNN contributor and host of PBS program Firing Line With Margaret Hoover, will moderate a discussion of automotive industry experts on the future of alternative fuels technology during the SEMA Show, event organizers announced. The Future of Automotive Fuel Technology panel will take place on Nov. 2, in the North Hall (Room N258)… Continue reading PBS News Host to Moderate SEMA Show Panel on Alternative Fuels
ICON Vehicle Dynamics to Unveil GMC Canyon AT4 Build at SEMA Show
ICON Vehicle Dynamics will unveil a custom-built 2023 GMC Canyon AT4 at the upcoming 2023 SEMA Show, the company announced. The truck is owned by Zack Cosby, a fan and enthusiast, who was selected to have his truck upgraded and exhibited at the SEMA Show, scheduled for Oct. 31-Nov. 3 in Las Vegas, Nevada. Cosby’s… Continue reading ICON Vehicle Dynamics to Unveil GMC Canyon AT4 Build at SEMA Show
REDARC Joins AAM Group
Australia-based REDARC Electronics has joined the AAM Group as a supporting supplier partner, the organizations announced. REDARC offers a variety of power-management solutions that use vehicle, solar or utility power to charge onboard batteries that power trailers, refrigerators, lights, cooking utilities and other appliances. “With the ability to monitor and control power usage, customers can… Continue reading REDARC Joins AAM Group
Ferrari Introduces 296 Challenge Racecar
Developed for the Ferrari Challenge one-make series, the 296 Challenge borrows the 296 GTB’s V6 engine, modified to produce 690 hp…
VP Racing Grants License to Logo Brands for Tailgating Gear
VP Racing has signed a licensing agreement with Logo Brands, a manufacturer of officially licensed products, to develop a line of officially licensed VP Racing tailgating products, the companies announced. “Logo Brands is the perfect match for building the VP Racing brand,” said Bob Merz, director of brand management and licensing at VP. “Logo Brands’… Continue reading VP Racing Grants License to Logo Brands for Tailgating Gear
SEMA Announces Finalists for 2023 Industry Awards
SEMA has announced the finalists for its 2023 Industry Awards, which will be presented during the 2023 SEMA Show, the organization announced. The award finalists include: Channel Partner of the Year Meyer Distributing Motor State Distributing Summit Racing Equipment Manufacturer of the Year Dee Zee Inc. QA1 Turbosmart Content Creator of the Year Alex Taylor,… Continue reading SEMA Announces Finalists for 2023 Industry Awards