The ‘OG Concept’ is equipped with performance upgrades, a rooftop tent and a camp kitchen in the cargo area…
Category: Features
The latest feature articles about the automotive aftermarket from THE SHOP.
GMC Introduces Revived Hummer EV
The all-electric Hummer will generate 1,000 horsepower and has a ‘CrabWalk’ feature, allowing the front and rear wheels to steer at the same angle at low speeds and move the vehicle diagonally…
From the Mag: Get Out of that Rut
3 Simple Changes to Get Traction in Your Online Marketing
Featured Product: A.R.E. CX Classic for the Jeep Gladiator
The A.R.E. CX Classic is the first aftermarket fiberglass truck cap available for the 2020 Jeep Gladiator and comes standard with a host of premium features…
Dee Zee’s Online Truck Event is On-Demand—Watch Now
Join Dee Zee for a walkthrough of its core product line on a full-size truck. They’ll cover the full gamut of product options, hold a live Q&A and give away some prizes to get the products in your hands…
Ariel North America Debuts Atom 4
The redesigned vehicle is powered by a 320-horsepower Honda engine and can go from zero to 100 mph in just 6.8 seconds…
Featured Product: The VDOG — Variable Angle Gear
Engineered to solve difficult steering linkage situations, the VDOG can be mounted virtually anywhere inside a vehicle. Ideal for Cab-Overs, T-Buckets, and specialty builds with big motors and tight firewall clearance.
Legacy Classic Trucks Restores 1936 Yellowstone Tour Bus
The White 706 tour bus was one of only 98 ever designed and will return to service at a Montana hotel later this year…
Left Brain vs. Right Brain: Synchrony Consumer Study Probes Brand Loyalty
Emotional factors like honesty, transparency and reliability can go a long way toward building customer loyalty…
Honda Unveils Redesigned Ridgeline
The updated pickup includes a redesigned hood, new infotainment system and an extra-wide bed…
Featured Product: Compustar PRO T13 Remote Starter & Alarm
The Compustar PRO T13 is the industry’s most powerful remote start and security system! This system features a brand new two-way LCD remote with up to 3 miles of range and proximity-unlocking capabilities…
Life After COVID in the Automotive Aftermarket
In a post-COVID world, connecting your shop with an online community of retail consumers has never been more important…
Key Performance Indicators Report — September 2020
A comprehensive source for industry insights, exclusive interviews, new and used vehicle data, manufacturing summaries, economic analysis, consumer reporting, relevant global affairs and more…
KPI — September: The Brief
Various economic indicators have rebounded in July and August at a greater than expected rate…
KPI — September: State of Business: Automotive Industry
Buoyed by visible signs of recovery, the automotive industry remains resilient during the COVID-19 pandemic…