GM Leaks New Corvette for Charity

General Motors Chairman and CEO Mary Barra has been getting a lot of publicity lately. She was first in the news for reviving a plant and hiring workers to build a new Chevy electric car. But her latest media blast was a promotion in New York City during which she leaked a look at the… Continue reading GM Leaks New Corvette for Charity

Tom Smisek Marketing Wins Award for Work in Aftermarket

Corporation Vision Magazine just named Tom Smisek Consultants as the best firm in automotive Aftermarket Consultancy…

WOW Showcases Talents of Race & Custom Shops

The 2019 Milwaukee World of Wheels show exhibited the talents of many shops throughout the Midwest…

This Shop is Designed Like a Russian Doll

You’ve probably read about Greg’s Speed Shop in Waupaca, Wisconsin. Only a year-and-a-half old, this business has already had visits from superstars such as Gene Winfield, Jo Coddington and Cherry Dollface. Owner Greg Stelse is pushing for even more, with plans for his shop to ultimately encompass 20,000 square feet, a good chunk of which will… Continue reading This Shop is Designed Like a Russian Doll

Sinkhole-Damaged Corvette Restored in the Public Eye

The National Corvette Museum completed the restoration of a high-flying 1982 Corvette in a garage bay near the museum’s AutoZone Maintenance Shop…

Done Rite Automotive Performance Grows Business as Engine Experts

Mosinee, Wisconsin’s Done Rite Automotive started out as a small shop at Ed Casar’s father’s home doing car maintenance and general rebuilds…

Vintage Works Sees Promise in Semi-Truck Customization

Vintage Works recently acquired Premier Manufacturing Inc. of Abrams, Wisconsin, which produces semi-truck grille guards…

Meet Pixar’s Favorite Custom Shop

Customs By Eddie Paul was the automotive division of E.P. Industries that specialized in fabricating custom cars, rods, trucks, restorations and motorcycles. The company also fabricated motion picture stunt vehicles, show vehicles, props and special effects under extreme deadlines for major Hollywood film and television studios. E.P. Industries built more than 15 vehicles for major… Continue reading Meet Pixar’s Favorite Custom Shop

Shops Get on the Air with Captn Bob & Arlo

Wisconsin Hot Rod Radio is a radio show and podcast that’s helped shops in several states get the word out about their talents. Show hosts Captn Bob and Arlo are well-known in Wisconsin for pumping extra energy into the collector car industry. Their show is aired live on Milwaukee’s FONZ FM 107.3/100.7 and AM 1290 radio… Continue reading Shops Get on the Air with Captn Bob & Arlo

Joe Molina Eyes the Future at JMPR

Joe Molina recently sold his Los Angeles-based PR agency, JMPR, to the East Coast-based imre public relations agency. Molina will continue to run JMPR, now in its 40th year increasing awareness for brands in the luxury and specialty automotive markets. After hearing this news, I personally reached out to Molina to get his predictions for… Continue reading Joe Molina Eyes the Future at JMPR

Tornado Whips Shop, Launches Classic Car Missiles

A tornado ripped through the property of Staunton, Illinois-based Country Classic Cars on Saturday, causing significant damage. Nobody at the classic car dealership and shop was injured. The tornado battered three buildings and an estimated 100 cars. The business suffered another setback in August 2017 when a major fire destroyed 143 cars and required 13… Continue reading Tornado Whips Shop, Launches Classic Car Missiles

Automotive Research Library Helps Vintage Vehicle Restoration Professionals

Shops dedicated to vintage cars and trucks should know about the Horseless Carriage Foundation Inc. Automotive Research Library in La Mesa, California. The library’s services include a digital database of car repair manuals that can be accessible to anyone online. The goal of the library, established in 1985, is to make automotive research and restoration… Continue reading Automotive Research Library Helps Vintage Vehicle Restoration Professionals

Freedom High School’s Future SEMA Build

For the several weeks leading up to the SEMA Show, I wrote all about the 1951 Chevrolet rat rod pickup that was built in the Freedom High School auto shop and displayed in the Blaster Corp. booth at the 2018 SEMA Show in Las Vegas. The show is over, but there’s no rest for the… Continue reading Freedom High School’s Future SEMA Build

Diamond Dave’s Detailing Shop Shines Them Up

Dave Collard of Diamond Detailing Shop in Green Bay, Wisconsin, gets busy in the first quarter of every year when collectors in Packerland start getting their cars ready to exhibit at the NEW Motorama Show. The show takes place every April, but Collard’s shop is so busy that show participants know it’s wise to get… Continue reading Diamond Dave’s Detailing Shop Shines Them Up

Not Your Average Rust Bucket

The goal of Freedom High School auto studetns was to turn a Rust Belt ’51 Chevy pickup into a show truck that proved that rust can be dealt with one way or another…