Combatting the Technician Shortage

Our industry is facing a worker shortage, but there are factors in our favor for winning over new employees.

This article originally appeared in the May 2023 issue of THE SHOP magazine. One of the constant issues I hear about from all shops is a shortage of skilled technicians and/or installers. Why is this and how can we work around or with it? Let’s dive in! Q: Why is it so hard to find… Continue reading Combatting the Technician Shortage

Northwood University Adds New Aftermarket Professional Certification

Northwood University and the University of the Aftermarket are introducing a new professional designation for executives in the automotive industry, the school announced. The SPAAP designation will be available to aftermarket executives seeking continued education with master’s-level coursework, school administrators said. Currently, the University of the Aftermarket, through Northwood University, delivers online courses for industry… Continue reading Northwood University Adds New Aftermarket Professional Certification

Autoshop Solutions Partners With BlueRecruit

Autoshop Solutions, an automotive services-based digital marketing agency, has partnered with BlueRecruit, an employee recruiting platform, to help shops find qualified employees, the companies announced. “We could not be more excited to partner with Autoshop Solutions. Daily, we hear from garage owners of the difficulty they are experiencing finding and connecting with talent. That is… Continue reading Autoshop Solutions Partners With BlueRecruit

JL Audio Signs Heritage Marketing Solutions for Illinois, Wisconsin Sales

JL Audio, a manufacturer of mobile, marine and powersports market audio solutions, has appointed Heritage Marketing Solutions to its network of sales representatives, the company announced. Itasca, Illinois-based Heritage Marketing Solutions will be responsible for promoting and selling JL Audio products to Illinois and Wisconsin 12-volt retailers, the company said. “We are pleased to welcome… Continue reading JL Audio Signs Heritage Marketing Solutions for Illinois, Wisconsin Sales

How to Photograph a Car

Road & Track recently sat down with Bring a Trailer photographer Teddy Pieper to discuss how he photographs cars for the auction website. During the conversation, Pieper offers some techniques, tips, tricks and equipment recommendations for capturing quality images of vehicles. He also makes recommendations for locations, shot lists, editing software and more. Click here… Continue reading How to Photograph a Car

MAP Services Adds to Client Portfolio

MAP Services has added five new brands in the automotive aftermarket and powersports markets, the company announced. “With our continual development of new processes and programs, we’re able to elevate enforcement to a whole new level and our clients are the first to see the benefits,” said David Portugal, founder of MAP Services. MAP Services… Continue reading MAP Services Adds to Client Portfolio

Yokohama Tire Offering Seasonal Consumer Rebate

Yokohama Tire is offering a consumer rebate for tire purchases from April 1 through April 30, the company announced. Consumers can earn up to $125 in the form of a Yokohama Mastercard Prepaid card after a purchase of four or five select Yokohama tires, the company said. “Springtime has finally arrived, and consumers are looking… Continue reading Yokohama Tire Offering Seasonal Consumer Rebate

EGR USA Offers Anniversary Gift Card Rebate for RollTrac Covers

EGR USA, in celebration of the company’s 50th anniversary, is introducing a gift card rebate for purchases of the EGR RollTrac bed cover, the company announced. Consumers may qualify for the rebate by purchasing either a new EGR RollTrac electric or manual retractable bed cover in the USA or Canada between April 1 through April… Continue reading EGR USA Offers Anniversary Gift Card Rebate for RollTrac Covers

SEMA, PRI to Provide RPM Act, Legislative Advocacy Update

SEMA and PRI will be providing an update on the association’s legislative advocacy efforts during an upcoming virtual meeting, the organization announced. Scheduled for March 31 at 1 p.m. PT and open to members and industry professionals, the virtual meeting will provide an update on how the government affairs team in Washington, D.C., is advocating… Continue reading SEMA, PRI to Provide RPM Act, Legislative Advocacy Update

Survey: Small Businesses Struggling with Health Insurance Costs

The National Federation of Independent Business (NFIB) released a new survey assessing small businesses and health insurance, the organization announced. The survey found that small businesses are facing an affordability crisis in providing health insurance for their employees. Most small business owners find it challenging to manage the cost of offering employer-sponsored health insurance and… Continue reading Survey: Small Businesses Struggling with Health Insurance Costs

AAPEX Now Accepting Proposals for Pre-Event Webinars

AAPEX is accepting submissions for its four pre-event general education webinars, event officials announced. The hour-long webinars will be offered in June, July, Sept. and Oct., leading up to AAPEX 2023 in Las Vegas, Nevada, the organization said. Proposals should be geared toward all automotive aftermarket professionals and will be reviewed on a rolling basis,… Continue reading AAPEX Now Accepting Proposals for Pre-Event Webinars

Aftermarket Retail Trends

Product, culture, data and passion combine for a great customer experience. (Photo by Jason R. Sakurai)

This article originally appeared in the April 2023 issue of THE SHOP. Emerging from a three-year pandemic, will the boom continue into 2023? Is the market for casual consumers growing, and what can shops do to meet the needs of enthusiasts through education, events and interaction? Supply chain challenges, inflationary pricing, economic uncertainty and other… Continue reading Aftermarket Retail Trends