Horsepower Wars is bringing back the 2020 $10K Drag Shootout, presented by Lucas Oil, but with a few rules changes to match the No Prep Edition update. Four teams will compete against each other to see who can build the quickest drag racing car over a period of 10 days, with a budget of $10,000… Continue reading Horsepower Wars Announces Rule Changes for 2020 $10K Drag Shootout
Category: News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
Yokohama Tire’s ADVAN Apex Wins iF Design Award
Yokohama Tire’s ultra-high performance (UHP) tire, the ADVAN Apex, has earned a 2020 iF Design award, the company announced. The Apex won in iF Design’s product category. Developed for the North American market, the Y-rated Apex is available in 44 sizes, ranging from 17- to 20-inch fitments. The Apex, which also won a 2020 SEMA… Continue reading Yokohama Tire’s ADVAN Apex Wins iF Design Award
FIA Approves Drifting Vehicle Regulations
During a recent meeting, the FIA World Motor Sport Council approved the first ever common vehicle standards for drifting cars. Following a proposal from the FIA Drifting Commission, the new standards, dubbed as DC1, relate to the professional classes of the sport and were compiled in cooperation with industry experts from the leading drift series… Continue reading FIA Approves Drifting Vehicle Regulations
Paul Lee Unveils FTI Performance Livery for NHRA Gatornationals
Paul Lee, owner and driver of the Global Electronic Technology Nitro Funny car, will be sporting a new FTI Performance livery in honor of competing at FTI’s home track in Gainesville, Florida, during the 2020 NHRA Gatornationals. Lee acquired the FTI Performance company in August of 2019. FTI is a supplier to drag racers, specializing… Continue reading Paul Lee Unveils FTI Performance Livery for NHRA Gatornationals
Carvertise Launches Hundreds of Ad-Wrapped Rideshare Cars
Carvertise, a provider of transit-based rideshare advertising solutions, has announced it is opening new offices in Dallas, Chicago and Los Angeles in response to increased demand from these specific markets for Carvertise’s rideshare advertising campaigns. Carvertise provides a crowd-sourced media platform of rideshare and private individuals’ cars that unforgettably engages brands’ target audiences and puts… Continue reading Carvertise Launches Hundreds of Ad-Wrapped Rideshare Cars
Accudraft Paint Booths Names New Senior Vice President
Accudraft, a manufacturer of paint booths for finishing production, has announced the appointment of Brandon Lowder to the newly created position of senior vice president of auto and truck. Lowder will oversee the automotive and truck industries for Accudraft’s growing operation. “I am extremely excited to join the team at Accudraft,” said Lowder. “I love… Continue reading Accudraft Paint Booths Names New Senior Vice President
VAIS Technology Adds New Distributor
VAIS Technology has added SSR Distributor as a new distributor in Texas, the company has announced. “VAIS Technology continues to expand its distributor partnerships and is happy to have SSR Distributor on board,” said VAIS Technology EVP, Dennis Hopper. “Their expertise with sales, service, and support for dealers is top notch.” VAIS manufactures a satellite… Continue reading VAIS Technology Adds New Distributor
Scosche Collaborating with ProClip USA
Scosche Industries has announced that it will be partnering with ProClip USA to develop a line of vehicle-specific, magnetic and wireless charging smartphone mounts. Scosche’s MagicMount will be offered in three varieties and will be paired with direct fit ProClip vehicle mounts. “We’re excited about our collaboration with ProClip and the direct fit mount line,”… Continue reading Scosche Collaborating with ProClip USA
Mickey Thompson Sponsoring 3 Off-Road Racers for 2020 Season
Mickey Thompson Tires & Wheels is gearing up for another season as a sponsor of three Pro 2 racers in the Lucas Oil Off Road Racing Series (LOORRS). Team M/T racers Brian Deegan, Ricky Gutierrez and Dave Mason Jr. will be battling it out in the Pro 2 class, which features two-wheel drive full race… Continue reading Mickey Thompson Sponsoring 3 Off-Road Racers for 2020 Season
Hankook Tire Gives $15,000 for Nashville Tornado Relief Efforts
ln the wake of the tornadoes that impacted parts of Nashville and Middle Tennessee last week, Hankook Tire has donated $15,000 to the American Red Cross for its disaster relief operations. Nashville and the Middle Tennessee region have been home for Hankook Tire’s American headquarters since moving its headquarters to the state and opening its… Continue reading Hankook Tire Gives $15,000 for Nashville Tornado Relief Efforts
KENWOOD Adds to Sales Team
Kenwood USA has added to its sales team with the hiring of Rob Voorhies as sales manager – special markets and Tim Hill as Midwest region sales manager, the automotive electronics manufacturer has announced. Voorhies brings 30 years of consumer electronics industry experience, serving in various roles including regional manager, national sales manager, GM of… Continue reading KENWOOD Adds to Sales Team
Formula 1 Closing Bahrain Grand Prix to Public
This year’s Formula One Bahrain Grand Prix will be a ‘participants-only’ event, race organizers have announced, citing the international coronavirus outbreak and travel restrictions currently limiting people who have visited a list of affected countries from entering Bahrain. “In consultation with our international partners and the Kingdom’s national health taskforce, Bahrain has made the decision… Continue reading Formula 1 Closing Bahrain Grand Prix to Public
PRI Announces New Marketing Coordinator
Ashton Robinson has joined Performance Racing Industry (PRI) as marketing coordinator, the trade show organizers have announced. Robinson will support the day-to-day operations for the annual trade show, as well as its associated media, according to an announcement from PRI. “My entire life revolves around motorsports and the automotive industry. I grew up around motorsports… Continue reading PRI Announces New Marketing Coordinator
Team DEI 2020 Sponsorship Program Now Accepting Applications
Design Engineering Inc. is now accepting applications from racers, car builders and project vehicle creators for its 2020 Sponsorship Program, the company has announced. DEI offers product and technical support in the automotive aftermarket for builders and race teams. Past promotional pairings have ranged from participation in a variety of motorsports and powersports competitions to… Continue reading Team DEI 2020 Sponsorship Program Now Accepting Applications
SpeedVideo and Street Car Takeover Enter Broadcast Partnership
SpeedVideo has entered into a broadcast partnership with the automotive event series Street Car Takeover (SCT) to live stream the Street Car Takeover Charlotte 2020 event on June 26-27, the two organizations have announced. “Charlotte is our favorite event and really shows what Street Car Takeover is about,” said Chase Lautenbach, co-owner of Street Car… Continue reading SpeedVideo and Street Car Takeover Enter Broadcast Partnership