Red Line Synthetic Oil Partners with Lex Joon Racing

Red Line Synthetic Oil, a producer of synthetic lubricants and additives, has announced a new partnership with drag racing outfit, Lex Joon Racing. The company will assist Lex Joon Racing by providing their team with lubricants and additives, as well as technical support throughout 2020. “At Red Line we strive to create top-of-the-line products for… Continue reading Red Line Synthetic Oil Partners with Lex Joon Racing

Detroit Speed Teams Up with Valvoline

Lubricants manufacturer Valvoline has joined Detroit Speed, a custom-vehicle builder and manufacturer of chassis and suspension components for American muscle cars, to bring Valvoline’s VR1 brand to the pro-touring aftermarket, the companies announced. The companies have signed a two-year agreement making Valvoline the exclusive motor oil provider of Detroit Speed. “As I developed and learned… Continue reading Detroit Speed Teams Up with Valvoline

Exedy Signs on as Official Clutch System for 2020 DIESEL Motorsports Season

Exedy has finalized an endorsed product sponsorship deal with DIESEL Motorsports as the official clutch system for all events for the 2020 DIESEL Motorsports season, the company has announced. “Many of the industry’s diesel trucks have clutches that pull trailers, RVs or boats,” Ron Knoch, president of DIESEL Motorsports said. “Exedy has specifically designed heavy-duty… Continue reading Exedy Signs on as Official Clutch System for 2020 DIESEL Motorsports Season

Saleen Single-Make Series Folds

High performance sports car manufacturer Saleen has cancelled its arrive-and-drive single-make series, the Saleen Cup, a week before the scheduled start to its 2020 season, the company confirmed to Sportscar365. Resources from the series will be reattributed to the Saleen 1 GT4 car, according to a Saleen spokesperson. The series held a total of four… Continue reading Saleen Single-Make Series Folds

Geneva Motor Show Cancelled Amid Coronavirus Fears

The 90th Geneva International Motor Show, set to begin next week in Geneva, Switzerland, has been cancelled, event organizers have announced. With the first coronavirus cases in Switzerland confirmed, the country’s Federal Council has imposed a temporary ban on events with more than 1,000 people in attendance. “We regret this situation, but the health of… Continue reading Geneva Motor Show Cancelled Amid Coronavirus Fears

Terri Gdowik Named New President of S&W Performance Group

The S&W Performance Group has announced that Terri (Weney) Gdowik will take over as president of the family owned 61-year-old performance racing company. Gdowik’s appointment from executive vice president to president comes after her brother, Michael Weney, completed his 4-year term as S&W’s President. A new EVP will be named later. “Terri has been a… Continue reading Terri Gdowik Named New President of S&W Performance Group

Tint World Recognizes Top Franchises

Tint World® Automotive Styling Centers™ recognized its top franchisees at the company’s 12th annual International Franchise Convention in Fort Lauderdale, Florida.

Automotive customization and window tinting franchise Tint World Automotive Styling Centers honored its top franchise owners at the company’s 12th annual International Franchise Convention in Fort Lauderdale, Florida, earlier this month. The event featured a vendor trade show, seminars and training and an awards banquet to recognize top-performing franchises. “The annual convention is one of… Continue reading Tint World Recognizes Top Franchises

2020 SEMA Battle of the Builders Young Guns Competition Kicks Off Next Month

The SEMA Battle of the Builders Young Guns Regional Competition makes its 2020 debut at the Heat Wave Spring Break Jam, March 7-8, in South Padre Island, Texas. Now in its fourth year, the SEMA Young Guns competition is open to anyone ages 27 or younger (as of Nov. 6, 2020) who builds their vehicle… Continue reading 2020 SEMA Battle of the Builders Young Guns Competition Kicks Off Next Month

Hooker LS Turbo Exhaust Manifolds Now Available at Atech Motorsports

Atech Motorsports is now offering Hooker LS Turbo Exhaust Manifolds, the performance parts distributor has announced. Made from high-silicon-moly ductile iron, the manifolds are more durable and retain more heat than fabricated headers. They are available individually for the driver and passenger side or, as a pair, and they are compatible with most common LS… Continue reading Hooker LS Turbo Exhaust Manifolds Now Available at Atech Motorsports

ATI Performance Products Inks 2020 Sponsorship Deal with Alex Laughlin Motorsports

ATI Performance Products has agreed to a sponsorship deal with Alex Laughlin Motorsports for 2020, the company has announced. “Alex is best known for running Pro Stock, Pro Mod, Radial vs the World and No Prep all over the country and sometimes 2 classes at once,” said Harvey Baker of ATI. “ATI will partner on… Continue reading ATI Performance Products Inks 2020 Sponsorship Deal with Alex Laughlin Motorsports

12 Volt Trends for 2020

With the 2020 editions of CES and KnowledgeFest in the books, trends in the 12 volt electronics market are starting to emerge. CE Outlook spoke with some manufacturers and electronics dealers to get a closer look at what trends have been popping up so far this year, including larger screen sizes, direct fit speakers, Hi-Res… Continue reading 12 Volt Trends for 2020