Lucas Oil Products Inc., a manufacturer and distributor of high-performance automotive additives and lubricants, has promoted Melissa Wonser to vice president of marketing, the company announced. Wonser joined the company in 2011 and has advanced up the ranks in both the Art and Marketing departments, where she played a crucial role in managing and ensuring… Continue reading Lucas Oil Promotes Melissa Wonser to Vice President of Marketing
Category: News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
Horsepower Wars Announces Broadcast Television Partnership with MAVTV
Power Automedia’s “Horsepower Wars” has announced its official episode schedule for the third season of the $10K Drag Shootout presented by Lucas Oil, as well as a new partnership with Lucas Oil’s cable and satellite television channel, MAVTV Motorsports Network. $10K Drag Shootout consists of four teams competing against each other to see who can… Continue reading Horsepower Wars Announces Broadcast Television Partnership with MAVTV
Upcoming Webinar to Provide PPP Automatic Forgiveness Update
An upcoming webinar from the National Federation of Independent Business (NFIB) will provide updates on the status of automatic forgiveness for Payroll Protection Program loans, the organization announced. The webinar is scheduled for Wed., Oct. 14, at 12:00 p.m. ET. Hosted by the NFIB’s resident PPP experts and special guest CPA and Tax Expert Martin… Continue reading Upcoming Webinar to Provide PPP Automatic Forgiveness Update
Champion Offering WD Incentive with Blue Flame Diesel Engine Oil
Champion Oil, a lubricant manufacturer of diesel engine oils and additives, has recently created a program to become a Champion Warehouse Distributor (WD) selling Blue Flame Performance Diesel Engine Oils, the company announced. The newly released incentive is a low-cost buy-in at the WD level for smaller businesses that includes free freight, web location posting,… Continue reading Champion Offering WD Incentive with Blue Flame Diesel Engine Oil
Mustang Dynamometer Opens Demonstration Facility in Mexico City
Mustang Dynamometer, an American manufacturer of high-performance dynamometers and related products, has opened a new demonstration facility at its Mexico City office. Mustang has installed an MD-100 and a MD-AWD-150 (8) roll chassis dynamometer at the facility, which is used to promote performance dynamometers and provide training. Operations V.P. Eser Manav visited Mustang de México… Continue reading Mustang Dynamometer Opens Demonstration Facility in Mexico City
RacingJunk.com Partners with American Muscle Car Masters Series
RacingJunk.com has joined into a new marketing partnership with American Muscle Car Masters, the online classified website announced. The two organizations will join forces for a cross promotional marketing campaign throughout the 2021 race season. The American Muscle Car Masters is a new amateur racing series with a limit on expenses and purpose-built racecars. The… Continue reading RacingJunk.com Partners with American Muscle Car Masters Series
Dario Franchitti Joins Gordon Murray Automotive for T.50 Development
Scottish racer, motorsport commentator and three-time winner of the Indianapolis 500, Dario Franchitti, has teamed up with Gordon Murray Automotive to assist in the development of the T.50 supercar and the T.50s track version, the company announced, as well as produce videos documenting the development. In this newly created position, Dario will play a key… Continue reading Dario Franchitti Joins Gordon Murray Automotive for T.50 Development
3M Holding Vehicle Wrap Sweepstakes for Graphic Professionals
Beginning Oct. 12, and running through Nov. 1, 3M is calling for graphic professionals to show off their favorite vehicle wrap for a chance to win a roll of 3M print film and overlaminate. At the beginning of each week, 3M will post a theme to its Facebook and Instagram to indicate the type of… Continue reading 3M Holding Vehicle Wrap Sweepstakes for Graphic Professionals
AAPEX to Host Free Virtual Training on Effective Supplier Meetings
In preparation for the Virtual AAPEX Experience, show organizers are offering free training for automotive aftermarket professionals to ensure they meet their business goals during one-on-one meetings with suppliers, Nov. 3 – Nov. 5. Robyn Davis, Exhibitors WINH LLC, will lead the training and use her 10-plus years of experience to share effective techniques and… Continue reading AAPEX to Host Free Virtual Training on Effective Supplier Meetings
Goodguys Rod & Custom Association Announces 2021 Event Schedule
Goodguys Rod & Custom Association has revealed its 2021 event schedule featuring 19 events in 13 markets across the United States, including the addition of a second fall event in Del Mar, California. The all-new Goodguys 1st So-Cal Nationals will take place at the Del Mar Fairgrounds Oct. 1-3 and will embrace and celebrate southern… Continue reading Goodguys Rod & Custom Association Announces 2021 Event Schedule
USAC Names New Manager of USAC Western Midget, 360 Sprint Series
Doug Lockwood has assumed a new role with the United States Auto Club to manage and oversee race-related operations, planning and scheduling of events for both the USAC Western States Midget and West Coast Sprint Car divisions, USAC announced. Lockwood will begin work in this position immediately in time for the October 10 doubleheader featuring… Continue reading USAC Names New Manager of USAC Western Midget, 360 Sprint Series
SEMA Cares Introduces ‘Build-At-Home’ Campaign
New SEMA Cares Chair Kathryn Reinhardt is introducing a new ‘Build-At-Home’ campaign to help raise money for the organization in absence of the annual SEMA Pinewood Drage Races. The campaign asks donors to purchase a pinewood kit from SEMA Cares, with the proceeds going toward organizations like the Austin Hatcher Foundation for pediatric cancer and… Continue reading SEMA Cares Introduces ‘Build-At-Home’ Campaign
Petersen Museum to Debut Virtual Exhibits
The Petersen Automotive Museum will soon be launching three new virtual exhibits, the museum announced. The new exhibits are: Supercars: A Century of Spectacle and Speed Extreme Conditions, supported by Land Rover Redefining Performance, supported by Porsche “Supercars: A Century of Spectacle and Speed” showcases the evolution of the supercar. Notable vehicles on exhibit include… Continue reading Petersen Museum to Debut Virtual Exhibits
Axalta Offering Free Online Refinish Curriculum to Vocational Schools
Axalta, a manufacturer of liquid and powder coatings, announced that its online Refinish curriculum is available to all vocational schools at no charge. This offering, which originally began as a pilot program with just a few vocational schools, is being extended to support all vocational schools in North America and their students. Axalta’s online curriculum,… Continue reading Axalta Offering Free Online Refinish Curriculum to Vocational Schools
Ram Reveals 10th Anniversary 1500 Limited Longhorn Pickup
Ram has unveiled its new 2021 Ram 1500 Limited Longhorn 10th Anniversary Edition pickup truck. “The new 2021 Ram 1500 Limited Longhorn 10th Anniversary Edition is a tip of the Stetson to 10 years as a stand-alone brand building the best trucks, featuring the ultimate combination of capability, luxury and refinement,” said Mike Koval Jr.,… Continue reading Ram Reveals 10th Anniversary 1500 Limited Longhorn Pickup