Features
The latest feature articles about the automotive aftermarket from THE SHOP.
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Customers Only Care About Themselves
Everyone wants great products at a great price; it’s how they want to feel that matters…
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Featured Product: Quadratec Diver Down Neoprene Seat Cover for Gladiator
Crafted from 100% Neoprene fabric for durability and comfort. Custom fit for Jeep Gladiator JT. Front pairs with rear covers…
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Vintage Shop Equipment: The Price-Hollister Giant Brake Tester
Flashback to 1932 when a Wisconsin shop added the cutting-edge brake-testing equipment…
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Subaru Unveils All-New BRZ
The rear-wheel-drive sports car features more power, redesigned styling and a six-speed manual…
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Featured Product: CCI Impostor Wheel Skin for Jeep Gladiator
Instantly upgrade the appearance of Jeep Gladiator wheels. These black finish Impostor Wheel Skins install in seconds for an immediate…
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Hot Wheels Announces 2020 Legends Tour Winner
A 1970 Pontiac Trans Am custom built by Riley Stair will join the Hot Wheels diecast collection…
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Featured Product: Let NPW Put You on the Map
NPW and The AAM Group want to give you better access to tools and services to help grow your business.…
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Honda Debuts Civic Prototype
The redesign features substantial changes to the car’s upper body design and a complete interior makeover…
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Jeep Reveals Wrangler Rubicon 392
A factory option for the first time in nearly 40 years, the Rubicon 392 is powered by a 6.4-liter V-8…
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Featured Product: DEI Stainless Steel Pipe Shield
DEI’s stainless steel pipe shield with a curved shape fits most pipe sizes. Two layers of stainless encapsulate a high…
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From the Mag: Diagnose the Problem Before Boosting the Performance
Digital marketing is more than just Google or Facebook ads…
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How to Capture Your Share of the eCommerce Market as a Local Shop
Local auto shops are closer to dominating the automotive eCommerce market than they think...
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Featured Product: IDIDIT Performance Products
IDIDIT Performance offers quick and easy weight loss solutions with our lightweight steering columns and accessories for performance and race…
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Featured Product: EXEDY Street Racing Twin Organic Series
First in the company’s SR Series clutch kits, the Twin Organic Series is ideal for a mild to moderately modified…
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Acura Previews New MDX
When released next year, the SUV will also be offered as a turbocharged V6 Type S model…