Author: A.J. Hecht

K2 Motorcars stores high-end vehicles at its facility in Jupiter, Fla., and is expanding its aftermarket and detailing services at a second location in West Palm Beach. Founding member and general manager Will McGreevy offers insight into the expansion, its approach to service and engaging customers, and how it keeps often priceless vehicles in top-notch… Continue reading Ep. 17 – High-End Vehicle Details

Nestled in one of the hottest off-road spots in the world with locations in Moab and St. George, Utah, Dixie 4 Wheel Drive is consumed with the customer experience, both off-trail and on. General manager Tara Thompson gives us the details.

Terry L. Karges, executive director at the Petersen Automotive Museum, offers insight into the museum’s huge success, its role in the industry, and a preview of coming attractions.

“We added a frozen ice cream machine, and we go through ice cream like you wouldn’t believe,” says Jared Cohen, CEO of Auto Action Group in New York and New Jersey. What does ice cream have to do with hiring and retaining employees? Find out as Jared and Josh Poulson of Auto Additions, Columbus, Ohio,… Continue reading Ep. 14 – Shop vs. Shop: Hiring and Retaining Employees

Trace Przybylowicz, Head of Business Development Automotive Aftermarket at Facebook, offers insight and tips into maximizing your presence and finding customers through Facebook’s platform.

Noah Alexander, owner and founder of Classic Car Studio in St. Louis, provides valuable insight into running a tight ship for a satisfied customer and a healthy bottom line. Find out how this high-end builder of classic resto-mods leverages technology to elevate its business.