Tag: Performance

Schwartz Performance President Sets 81 Land Speed Records

Schwartz Performance President Jeff Schwartz set 81 new land speed records in the production motorcycle and modern performance car categories during the East Coast Timing Association (ECTA) event in held in Blytheville, Arkansas, earlier this month, according to Schwartz Performance. Combined with last fall’s records, Schwartz now has 146 land speed records with the ECTA,… Continue reading Schwartz Performance President Sets 81 Land Speed Records

Fox Factory Names New CFO

Fox Factory Holding Corp. has appointed Dennis Schemm to the role of chief financial officer (CFO) effective June 12, the company announced. Schemm will succeed Interim CFO, Maggie Torres, who will retire upon his arrival. “I’m excited to add Dennis to my leadership team. His wealth of experience driving strategic organizational transformation will be a… Continue reading Fox Factory Names New CFO

Firestone Uses Recycled Plastic in Indianapolis 500 Tires

As the exclusive tire supplier of the NTT IndyCar Series, Bridgestone and Firestone have incorporated recycled butadiene, a substance produced from used plastic shopping bags, film, stretch wrap and other flexible polymer packaging in all Firestone Firehawk race tires used at the Indianapolis 500, the tire manufacturer announced. The new monomer replaces the petroleum-based monomer… Continue reading Firestone Uses Recycled Plastic in Indianapolis 500 Tires

AP Racing Designs Brake System for NASCAR 24 Hours of Le Mans Entry

AP Racing has designed a new brake system and will serve as the brake supplier for NASCAR’s 24 Hours of Le Mans Garage 56 entry, the company announced. NASCAR is entering the 24 hours of Le Mans race in June, competing as an experimental Garage 56 entry. It is a joint venture from IMSA, Hendrick… Continue reading AP Racing Designs Brake System for NASCAR 24 Hours of Le Mans Entry

20 Years of Drifting

The premier American drifting series, Formula DRIFT, turns 20 years old in 2023 and is stronger than ever.

This article originally appeared in the June 2023 issue of THE SHOP magazine. Twenty years. Two decades. Time rips by when you’re having fun, and there’s no doubt the sport of drifting is fun. Amazingly, the premier American drifting series, Formula DRIFT, turns 20 years old in 2023 and is stronger than ever, with growing… Continue reading 20 Years of Drifting

KYB Americas Names New Product Manager

KYB Americas has promoted Guna Sathyamurthy to product manager for the U.S. and Canada, the company announced. Sathyamurthy started with KYB after college and has proven his ability to help set priorities and provide quality validations for KYB product offerings, the company said. In his previous role as assistant product manager, Sathyamurthy’s focus has been… Continue reading KYB Americas Names New Product Manager

BILSTEIN Celebrates NORRA Mexican 1000 Class Win

BILSTEIN is celebrating the success of BILSTEIN-sponsored racers at the 2023 Yokohama NORRA Mexican 1000 earlier this month, the company announced. Using BILSTEIN shocks, Pajaro Loco Racing finished first in the Challenger Class and 57th overall with a time of 23 hours and 28 minutes. With their vintage 914 Porsche, built in 1983, teammates alternated… Continue reading BILSTEIN Celebrates NORRA Mexican 1000 Class Win

MAHLE Aftermarket Renews Sponsorship of Melanie Salemi

MAHLE Aftermarket has renewed its sponsorship with drag racer Melanie Salemi, of Melanie Salemi Motorsports, for the 2023 season, the company announced. The agreement includes serving as a sponsor with the Professional Drag Racers Association (PDRA) Pro Modified racecar series. In addition, Salemi be a contributor to the Team MAHLE engine parts test team. 2023… Continue reading MAHLE Aftermarket Renews Sponsorship of Melanie Salemi

HOT ROD Reveals 2023 Power Tour Schedule

HOT ROD has revealed the schedule for the 2023 HOT ROD Power Tour, the publication announced. The HOT ROD Power Tour will be heading southeast to Georgia, the Carolinas and Tennessee visiting five cities over five days in June, organizers aid, and will include more than 6,000 cars and trucks of all years, makes and… Continue reading HOT ROD Reveals 2023 Power Tour Schedule

Wilwood Engineering Appoints Brian Cox as Media Relations Manager

Wilwood Engineering has appointed Brian Cox as its new media relations manager, the company announced. Cox will join the marketing/advertising team and optimize and organize media ad buys, ad campaign creative and more, the company said. “Wilwood has been the go-to Braking option for so many editorial and project vehicles for decades now, and in… Continue reading Wilwood Engineering Appoints Brian Cox as Media Relations Manager

Turn 14 Distribution Adds GiroDisc to Line Card

Performance parts distributor Turn 14 Distribution has added to its selection of performance braking components with the addition of GiroDisc to its line card, the company announced. “GiroDisc provides cost-effective bolt-on two-piece rotor solutions for those seeking exceptional braking performance rivaling big brake and carbon ceramic kits without the exceedingly high costs. This unique position… Continue reading Turn 14 Distribution Adds GiroDisc to Line Card

DEI Partners with Summit Motorsports Park for 2023 Season

Design Engineering, Inc. (DEI) has formed a marketing partnership with Summit Motorsports Park, the company announced. Summit Motorsports Park is celebrating its 60th anniversary in 2023, the track announced. “Summit Motorsports Park has a long tradition of excellence, from promoting motorsports competitors to providing high-quality experiences for fans and enthusiasts,” said Steve Garrett, DEI creative… Continue reading DEI Partners with Summit Motorsports Park for 2023 Season

Holley Appoints New President & CEO

Holley has appointed Matthew Stevenson as its new president and chief executive officer (CEO), the company announced. Effective June 6, Stevenson will replace Interim President and Chief Executive Officer, Michelle Gloeckler, who will be remaining with Holley as a member of the Board. Stevenson joins Holley from Blue Bird Corporation where he served as president… Continue reading Holley Appoints New President & CEO