Tag: Events

Hot Shot’s Secret Named ODSS Title Sponsor

Hot Shot’s Secret has signed a two-year agreement to become the title sponsor of the Outlaw Diesel Super Series (ODSS) for 2023 and 2024, the company announced. Hot Shot’s Secret also recently announced title sponsorship for the National Hot Rod Diesel Association (NHRDA) for 2023. With title sponsorship confirmed for ODSS and NHRDA, Hot Shot’s… Continue reading Hot Shot’s Secret Named ODSS Title Sponsor

Restylers Ready for What’s Next

The “Forecasting the Future of the Restyling Industry” panel included, from left, Ron Leslie, vice president of sales for Katzkin; Kevin Gillis, general manager at Integrity Customs; Josh Poulson, principal of Auto Additions; and Steve Gilmore, design chief of vehicle personalization at Ford Motor Co., and was moderated by Rod Bennett, general manager of Chrome Enhancements.

This article originally appeared in the January 2023 issue of THE SHOP magazine. What does the future hold for the restyling industry? A panel of experts at the 2022 SEMA Show debated the big questions and came away optimistic that the market is ready to handle whatever comes next. Here are the questions and a… Continue reading Restylers Ready for What’s Next

Lime Rock Park, GRIDLIFE Renew Festival Partnership

Following the inaugural event in 2022, GRIDLIFE will return to Lime Rock Park in 2023 for the two-day GRIDLIFE Circuit Legends motorsports festival, the facility announced. Lime Rock Park signed a three-year deal with the grassroots motorsports event and lifestyle brand, bringing GRIDLIFE back to the Connecticut circuit through 2026. “We had heard about GRIDLIFE… Continue reading Lime Rock Park, GRIDLIFE Renew Festival Partnership

Reinhardt Joins Hemmings as SVP of Marketing & Events

Hemmings President Jonathan Shaw has appointed Kathryn Reinhardt as senior vice president of marketing and events, the company announced. Reinhardt has previously held leadership roles at 4 Wheel Parts, Pilot and MagnaFlow, the company said. “We are excited to welcome Kathryn to Team Hemmings,” said Shaw. “Her proven audience development and consumer engagement strategies will… Continue reading Reinhardt Joins Hemmings as SVP of Marketing & Events

See THE SHOP at the PRI Show

Attending the 2022 PRI Show? Stop by THE SHOP booth. During the three-day show, swing by THE SHOP Booth (No. 436) in the Green Hall to grab a copy of the latest issue, sign up for a FREE subscription or chat with members of THE SHOP team. See you there!

Stellantis CEO to Keynote CES 2023

Stellantis CEO Carlos Tavares will serve as a keynote speaker at CES 2023, the Consumer Technology Association (CTA) announced. The keynote address will feature the global unveiling of the Ram 1500 Revolution Battery Electric Vehicle Concept and the Peugeot Inception Concept, Stellantis said. “We’re spotlighting our most advanced technologies that serve as a force for… Continue reading Stellantis CEO to Keynote CES 2023

Magna Details CES 2023 Plans

Magna has revealed details for its exhibit at CES 2023 in Las Vegas, the company announced. At the event, the company will highlight its latest technologies in the areas of eco-innovation, driver assistance, distinction and experience, and new mobility, the company said. Magna’s exhibit will be in booth #4425 at the West Hall of the Las Vegas… Continue reading Magna Details CES 2023 Plans

Oracle Lighting Collects 4 Awards at SEMA Show

Oracle Lighting collected four awards to add to its showcase at the 2022 SEMA Show in Las Vegas, the company announced. During the annual trade show, Oracle Lighting received the SDC Data Excellence Award, runner-up for Best New Off-Road/4-Wheel Drive Product 2023 for its Integrated Bronco Windshield Roof LED Light Bar, a Global Media Award… Continue reading Oracle Lighting Collects 4 Awards at SEMA Show

SEMA Webinar to Cover Social Media Strategy

An upcoming webinar from the SEMA ARMO Council will feature two social media experts discussing online presence and shop promotion using social media, the organization announced. Scheduled for Dec. 15 at 10 a.m. PST, the webinar will feature THE SHOP contributor Barry Alt, founder of Motorhead Digital and a digital marketing expert focused on the… Continue reading SEMA Webinar to Cover Social Media Strategy

Internet Eddie: Monday Migraine or Valued Customer?

How often does a customer come into your shop and already know more about a specific product than you or your team? Traditionally, customers would walk into your shop, tell you what they’re looking for, and rely on your suggestions. With today’s endless online blogs, forums, YouTube videos and social media spots, however, it’s easy… Continue reading Internet Eddie: Monday Migraine or Valued Customer?

SEMA SBN Women’s Leadership Forum Returns for 2023

The SEMA Businesswomen’s Network Leadership Forum will return for 2023, the organization announced. Scheduled for March 2023 in Costa Mesa, California, the theme for the second annual event is “Dare to Lead,” SBN officials said. During the event, participants will discover tools that will enhance their personal development and leadership skills, while keynote sessions will… Continue reading SEMA SBN Women’s Leadership Forum Returns for 2023

L.A. Auto Show Highlights Growing Impact of EVs

The 2022 Los Angeles Auto Show will highlight the growing impact of electric vehicles in the automotive industry, show organizers announced. Taking place from Nov. 18 to 27 at the Los Angeles Convention Center, the L.A. Auto Show will host new EV debuts and give show-goers access to an array of electric-vehicle test drives and… Continue reading L.A. Auto Show Highlights Growing Impact of EVs