News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
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Sunnen Products Company at PRI 2025
The company will showcase three of its honing solutions built for precision performance in motorsports…
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Meyer Distributing Announces New Partnership With EFX Tires
The company engineers high-performance off-road tires for UTVs, ATVs & golf carts…
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Mecum Auctions Heads Back to Dallas/Fort Worth
The four-day auction at Dickies Arena in Fort Worth will feature 1,500 collector cars & five unique collections…
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Maxxsonics Adds Rep Firms Alpha Sales Group & High Altitude Sales
The rep firms will help to drive growth & success for dealers & partners across U.S. territories…
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Nitro Circus Moto Mayhem at the 2025 SEMA Show
Witness dynamic stunts from top freestyle motocross riders as they push the limits with flips, jumps & technical tricks during…
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Austin Hatcher Foundation Presented Award for Resilient Racers Campaign
IMSA honored the Austin Hatcher Foundation & Camp Boggy Creek with the 2025 Team Marketing Award at the WeatherTech Night…
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Mopar Reveals Sneak Peek No. 2 as It Gears Up for the 2025 SEMA Show
The company is releasing images offering sneak peeks of concept cars it plans to have on display at the SEMA…
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BendPak Launches Its First-Ever Custom Vehicle Build
The Valor C10 custom truck build will be a modern-day tribute to U.S. armed forces…
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Vintage Air Acquired by LFM Capital
Partnership provides Vintage Air operational support, while long-standing executive leadership remains in place…
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SEMA Industry Honors at the 2025 SEMA Show
Formerly the SEMA Show Banquet, the reimagined event will be hosted by Sung Kang from “The Fast and the Furious” franchise…
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Porsche & SMEG Reveal New Collection of Porsche-Inspired Appliances
The limited-edition series is anchored by the 917 Salzburg Collection honoring Porsche's first overall win of the 24 Hours of…
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Michelin & IMSA Extend Partnership Through 2035
The multiyear extension reinforces Michelin’s role as the Official Tire of IMSA & exclusive tire supplier for select IMSA racing…
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Velocity Appoints Jeff Cooper Vice President of Marketing
Cooper brings award-winning creative leadership & luxury brand expertise to guide Velocity’s next phase of growth…
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SEMA Connected: A New Product Discovery Platform
The new online marketplace helps builders & enthusiasts quickly find the right aftermarket products for the job…
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Stellantis To Invest $13 Billion To Expand US Production by 50%
The investment is the largest in the company's 100-year history & will benefit all U.S. assembly plants…