News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
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America’s Automotive Trust Opens Refreshed Route 66 Exhibition Ahead of The Drive Home
For the seventh rendition of The Drive Home, nine vehicles will make the journey across Route 66 in its entirety…
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MetalCloak’s 3rd Annual Toy Drive Collects Over 300 Toys
The event supported the Sacramento Sheriff’s Toy Project & emphasized the company’s dedication to community & charity…
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Maxxsonics Strengthens Its Leadership Team With Strategic Role Changes
Three promotions & one new hire reinforce the company’s commitment to innovation, operational excellence & expanding its impact across global…
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MOTORMIA Data Reveals Racing Enthusiasts Are Driving Automotive Aftermarket Innovation
Racing enthusiasts behave like real-world R&D teams, pushing the limits & accelerating innovation for the entire industry…
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Ford To Reinvest in Trucks, Hybrids, Affordable EVs & Battery Storage
The company plans to leverage its U.S. manufacturing footprint to add a broad range of trucks & vans to its…
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ECD Automotive Design Helps 14-Year-Old With ‘Little Blue Truck’ Dream
The goal is to finish a full build of a '63 Land Rover Series IIA over the next two years,…
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Hot Shot’s Secret Receives Performance Chemical Category Award
Based on dollar share growth, the award was presented by Circana at the seventh annual Automotive Aftermarket Performance Awards at…
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Hyundai Donates 18 IONIQ 5 SUVs to Universal Technical Institute
The donation of the electric vehicles over the course of the next few months will help advance EV technician training…
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PRI Announces Featured Products Showcase Award Winners
The awards recognize the most innovative products for their breakthrough engineering & business potential in the racing industry…
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Austin Hatcher Foundation Auctioning 2025 Factory Five Type 65 Coupe
Online auction will support therapy services, family programs & educational opportunities for pediatric cancer families…
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Jeep Unveils 2nd Wrangler Buzz Model, the 2026 Wrangler Whitecap
The Whitecap is the second of 12 special-edition Wrangler models in the Jeep brand's yearlong Twelve 4 Twelve series celebrating…
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Toyota Completes Updates to Arizona Proving Ground
Toyota strengthens capabilities of its development & testing facility for its North American R&D & for third-party rentals & long-term…
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Kahn Media’s ‘Growth Garage’ To Host Seminar on Creator & Influencer Mindset
The latest installment will feature a panel of creators discussing how brands can successfully integrate into the influencer-driven marketing landscape…
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Alamo Auto Supply Sells Wholesale Distribution Business to Meyer Distributing
Alamo Auto Supply will focus on its fleet & retail accessory sales & upfitting operations, while Meyer Distributing serves its…
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PRI Inducts Three New Members Into Its Hall of Fame for 2025
Paul "Scooter" Brothers, John Kilroy & Chris Raschke were recognized for their enduring impact on motorsports at the 2025 PRI…