Coinciding with a facility visit from President Joe Biden, Cummins has announced a $1 billion investment in its U.S. engine manufacturing network in Indiana, North Carolina and New York. The investment will provide upgrades to facilities to support the industry’s first fuel agnostic engine platforms that will run on low carbon fuels, including natural gas,… Continue reading Cummins Announces $1B Engine Manufacturing Investment
Category: News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
WD-40 Giveaway for Trade Professionals Asks for Career Advice
WD-40 has launched a new giveaway program that will reward trade professionals for reflecting on their careers, the company announced. Launched on April 1, the Next-Level Advice Sweepstakes asks for seasoned trade professionals to share tips and tricks of the trade and advice pros wish they knew early in their careers. Technicians are encouraged to… Continue reading WD-40 Giveaway for Trade Professionals Asks for Career Advice
Petersen Museum Revives Podcast, Expands Digital Programming
The Petersen Automotive Museum is expanding its roster of digital content with a new video series and the return of its CarStories podcast, the museum announced. The new video series, “Ultimate Supercar Showdown,” recently premiered on the museum’s YouTube page. The first episode, hosted by Doug Demuro, pits the world’s best supercars from the 80s-90s… Continue reading Petersen Museum Revives Podcast, Expands Digital Programming
Ford Starts Technician Scholarship Fund
Ford Motor Company Fund, the company’s philanthropic arm, is partnering with Ford dealers across four U.S. regions – Atlanta, Chicago, Dallas, and Phoenix – to provide $1 million in scholarship funding to help students pursue careers as automotive technicians, the automaker announced. The program aims to address the industry’s shortage of technicians due to fewer… Continue reading Ford Starts Technician Scholarship Fund
Overland Expo Launches New YouTube Series
Overland Expo editorial hub The Compass has launched a new video series, the overlanding event organizers announced. “Overlanding News,” a bi-weekly YouTube series, will feature Overland Expo personalities Nick Jaynes and Rick Stowe as hosts, and cover overlanding industry news, including trending topics, gear reviews and more. Watch the first episode below:
Yokohama Tire Offering Seasonal Consumer Rebate
Yokohama Tire is offering a consumer rebate for tire purchases from April 1 through April 30, the company announced. Consumers can earn up to $125 in the form of a Yokohama Mastercard Prepaid card after a purchase of four or five select Yokohama tires, the company said. “Springtime has finally arrived, and consumers are looking… Continue reading Yokohama Tire Offering Seasonal Consumer Rebate
Meyer Distributing Announces Truck & Boat Giveaway Winner
Meyer Distributing has named the winners of its Ultimate Truck and Boat Giveaway, the parts distributor announced. As the Grand Prize winners, Work Horse Manufacturing—an Odessa, Texas-based retailer specializing in commercial and fleet products—received a 2022 Ram 1500 Big Horn Truck and a 2022 Tracker Pro Team Tournament Edition fishing boat. Launched on Nov. 1,… Continue reading Meyer Distributing Announces Truck & Boat Giveaway Winner
EGR USA Offers Anniversary Gift Card Rebate for RollTrac Covers
EGR USA, in celebration of the company’s 50th anniversary, is introducing a gift card rebate for purchases of the EGR RollTrac bed cover, the company announced. Consumers may qualify for the rebate by purchasing either a new EGR RollTrac electric or manual retractable bed cover in the USA or Canada between April 1 through April… Continue reading EGR USA Offers Anniversary Gift Card Rebate for RollTrac Covers
Skip Barber Racing School Partners with Andretti Autosport
Andretti Autosport has named Skip Barber Racing School as its official racing school, the company announced. The partnership builds upon decades of history between the two brands, with over a dozen of Andretti’s IndyCar drivers, past and present, and five members of the Andretti family having been trained in Skip Barber programs, the school said.… Continue reading Skip Barber Racing School Partners with Andretti Autosport
Dana Recognized as a 2022 GM Supplier of the Year
Dana Incorporated has been recognized by General Motors as a 2022 Supplier of the Year, the company announced. GM celebrated honorees at its 31st annual Supplier of the Year event in San Antonio, Texas, last week. The award recognizes suppliers that distinguish themselves by exceeding GM’s requirements, in turn providing customers with innovative technologies and… Continue reading Dana Recognized as a 2022 GM Supplier of the Year
PerTronix Names New Chief Brand Officer
PerTronix Performance Brands has appointed Sarah Lassek as its new chief brand officer, the company announced. In her new role, Lassek will lead and oversee marketing initiatives for all brands within the PerTronix Performance family, including PerTronix Ignition, JBA Performance Exhaust, The Original Doug’s Headers, Patriot Exhaust, Compu-Fire, Spyke, Aeromotive Inc., Waterman Racing Components and… Continue reading PerTronix Names New Chief Brand Officer
MAHLE Aftermarket Continues Partnership With Stable of NHRA Drivers
MAHLE Aftermarket is continuing its partnerships with a full stable of National Hot Rod Association (NHRA) drivers in 2023, the company announced. Serving as members of the Team MAHLE Engine Parts and Products Test Teams, the group of drivers enlisted for the 2023 NHRA Camping World Drag Racing season will also support MAHLE through branded… Continue reading MAHLE Aftermarket Continues Partnership With Stable of NHRA Drivers
SEMA, PRI to Provide RPM Act, Legislative Advocacy Update
SEMA and PRI will be providing an update on the association’s legislative advocacy efforts during an upcoming virtual meeting, the organization announced. Scheduled for March 31 at 1 p.m. PT and open to members and industry professionals, the virtual meeting will provide an update on how the government affairs team in Washington, D.C., is advocating… Continue reading SEMA, PRI to Provide RPM Act, Legislative Advocacy Update
Stellantis to Sponsor EV & Battery Technician Development Initiative
The U.S. Department of Energy (DOE) and Stellantis have partnered to launch a new initiative, the Battery Workforce Challenge, to build the next generation of engineers, technicians and workers to address the demand for a domestic electric-vehicle/battery workforce, the company said. Managed by Argonne National Laboratory for DOE and co-sponsored by Stellantis, the program will… Continue reading Stellantis to Sponsor EV & Battery Technician Development Initiative
E.C.D. Automotive Design Enhances EV Drivetrain Options
E.C.D. Automotive Design (E.C.D.) has enhanced its available electric drivetrains, the restomod builder announced. With the new powertrain’s, E.C.D.’s new EVs will feature brand-new batteries, charge up to 90% in less than an hour and have new display controls housed in the entertainment system screen, the company said. “E.C.D.’s biggest advantage is that we’re never… Continue reading E.C.D. Automotive Design Enhances EV Drivetrain Options