HSR Names Mission Foods as Title Sponsor for 2025

The HSR (Historic Sportscar Racing) has announced the inaugural Classic Endurance Championship Presented by Mission Foods will debut in 2025 as part of a long-term partnership between the company and the racing series.

Competitors and fans were to get a preview experience of the new Mission Foods championship Oct. 30-Nov. 3 at the 10th Running of the HSR Daytona Classic 24 Hour Presented by Mission Foods.

The inaugural full season of the HSR Classic Endurance Championship Presented by Mission Foods in 2025 begins next spring with the HSR Sebring Classic 12 Hour Presented by Mission Foods, March 7-9 at Sebring International Raceway.

“We are very excited to partner with Historic Sportscar Racing to launch the new HSR Classic Endurance Championship. It’s exciting to be part of the first major endurance championship in the U.S. for vintage and historic race cars, and it’s an honor to support HSR and all its participants and fans,” said Juan Gonzalez, chief executive officer at Mission Foods.

The 2025 Sebring opener will be followed by the HSR Watkins Glen Classic 6 Hour Presented by Mission Foods, June 12-14 at Watkins Glen International before the debuting HSR Road Atlanta Classic 10 Hour Presented by Mission Foods, Sept. 25-28, at Michelin Raceway Road Atlanta.

The inaugural Classic Endurance Championship Presented by Mission Foods concludes back at Daytona with the 11th edition of the HSR Daytona Classic 24 Hour Presented by Mission Foods, Nov. 5-9, 2025.

“The passion Juan Gonzalez and his team have is mirrored by Mission Foods’ strong motorsports support that clearly reflects their energy and drive as a leader in both the food industry and at the track. Juan has been a successful driver himself in HSR for years, winning both the Mission Foods presented HSR Sebring Classic 12 and HSR Daytona Classic 24 in the past, and it is an honor to now have the fine corporation he leads with us in the HSR partnership family,” added Chris Ward, HSR president.

The HSR Classic endurance races began with the inaugural HSR Daytona Classic 24 Hour in 2014. The immediate success of the early Classic 24 events was followed by the first HSR Sebring Classic 12 Hour in 2016. The HSR Watkins Glen Classic 6 Hour debuted in 2023, and the addition of the fourth event starting next year with the HSR Road Atlanta Classic 10 Hour, made the introduction of the HSR Classic Endurance Championship Presented by Mission Foods the logical next step.

For more information visit hsrrace.com.