Formula DRIFT Announces New Series Sponsors Meguiar’s & Eneos Oil
Well-known car care brand & Japan’s largest oil company return as Associate Sponsors of the 2025 Formula DRIFT PRO Championship series…
As the Opening Round of the 2025 Formula DRIFT PRO Championship approaches on April 4-5 on the Streets of Long Beach, the series has announced the return of both Meguiar’s and ENEOS Oil as Associate Sponsors.
Meguiar’s
Meguiar’s is one of the world’s leading car care brands, and officials in a press release refer to them as “FD Ogs” as the company sponsored the series in the early days. Meguiar’s is now returning to experience the growth that’s taken place in the series over the past 22 years.
As part of its sponsorship program, Meguiar’s videos will be aired on the free-to-view event livestream during competition weekends. Spectators will also see the company’s logo around the track, while visitors to both Southern California Formula DRIFT rounds can visit the Meguiar’s booth to learn more about its products and speak to representatives about specific cleaning solutions.
ENEOS Motor Oil
The ENEOS Motor Oil logo will be familiar to anybody who has visited Japan. ENEOS is Japan’s largest oil company and supplier to the vast majority of Japanese and Asian car companies. ENEOS engineers can be found in the R&D departments at many of the major manufacturers, blending oils specifically for performance cars. Known as the Original JDM Motor Oil, ENEOS is probably what your car was designed for if it was engineered in Japan, and the company’s unrivaled experience means your car will benefit from its engine and transmission oils, wherever it was built, noted the press release.
As a special bonus to Formula DRIFT fans, ENEOS is offering a 20% discount on its oil products every time an ENEOS-sponsored driver stands on the podium this year. The company supports both Fredric Aasbo and Odi Bakchis, who finished second and third, respectively, in 2024. Scoring seven podiums last year, Team ENEOS is hoping to increase that number in 2025.
“We’re excited to welcome these leading brands back to the Formula DRIFT family,” said Ryan Sage, president of Formula DRIFT. “We’re happy that companies are seeing the tremendous growth in our series and want to be part of it, engaging with the best fans in the world.”
Upcoming Formula DRIFT PRO Championship Events
As is traditional, the Formula DRIFT PRO Championship kicks off its 2025 season on the Streets of Long Beach on April 4-5. Round 1 of the Link ECU PROSPEC Championship will take place at Michelin Raceway Road Atlanta on May 8-10 along with Round 2 of FD PRO.
