News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
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Vehicle Effects Builds ‘Street Fighter II’ Car for The General Insurance Giveaway
Insurance brand teams with a film-car fabricator to recreate a video game icon, with the finished build headed to one…
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2027 Jeep Cherokee Trailhawk Hybrid Delivers Trail-Rated Off-Road Capability
The new off-road-focused hybrid SUV pairs best-in-class approach & departure angles with a lifted suspension, steel skid plates & a…
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Tmat Returns to SEMA Show To Showcase Modular Cargo Management System
Cargo management brand returns to Las Vegas with new accessories, live demos & expanded opportunities for dealers & distributors…
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Oracle Lighting Hires Johnny Johnson To Lead Fleet, Powersports Expansion
Lighting manufacturer adds aftermarket sales veteran to strengthen dealer & distributor relationships & open new markets…
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Ziebart Earns IFA, Entrepreneur & Franchise Assembly Honors in 2026
Vehicle appearance & protection company stacks up franchisee, brand & marketing awards heading into the fourth quarter…
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TechForce Foundation, SEMA Show Open Public Voting for Techs Rock Awards
Twelve finalists across six technician career categories are competing for two grand prizes to be awarded at the SEMA Show…
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2027 Honda Civic Type R Gains Sharper Performance & More Standard Tech
A redesigned front fascia, retuned suspension damping & sharper brake feel headline the 30th anniversary of Honda's most powerful U.S.…
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Heintz Performance Acquires NASCAR Steering Supplier Woodward Machine
The deal unites two companies with a 30-year relationship & keeps the motorsports steering manufacturer operating in Casper, Wyoming…
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The Wheel Group Promotes Chance Martin to Director of Sales, Northeast
After 10 years with the company, the new sales director will lead Northeast efforts with dealers, distribution partners & TWG's…
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Orbia Fluor & Energy Materials To Present Next-Generation Refrigerant Seminar
At the MEMA Automotive Technology Conference, industry experts will explain the evolving regulatory landscape for motor vehicle air conditioning systems…
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Turn 14 Distribution Heads to UTV Takeover in Hurricane, Utah
As a Title Sponsor, Turn 14 Distribution will showcase leading powersports brands & host exclusive dealer events at Sand Hollow…
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2026 SEMA Show Education Program Offers More Than 90 Sessions
During the 90-plus sessions, industry experts will share actionable insights on the trends, technologies & business strategies shaping the automotive…
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Signature Autosports Unveils ‘Project Big Sky,’ a Bespoke Flying Huntsman 6×6
Built on a 1993 Land Rover Defender platform, the 700-hp, six-wheel drive pickup features new matte gray paint, billet hardware…
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Barrett-Jackson Extends Its Flagship Scottsdale Auction to 9 Days
Adding a second weekend of live bidding will expand consignment capacity & charity sales opportunities for the auction house…
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Hankook Tire Expands US Motorsports Role With Racing America Tire Partnership
The five-year agreement covers four major racing series & includes racing tires, engineering support, trackside services & joint marketing…