Shelby Unveiling GT500 Dragon Snake Mustang and Super Snake Sport F-150 Concepts

Shelby American will introduce two concept vehicles, the 2020 Ford Shelby GT500 Dragon Snake and the Shelby Super Snake Sport F-150, at the SEMA Show in Las Vegas this week. The 2020 Ford Shelby GT500 Dragon Snake is being exhibited in Ford Motor Company’s display inside the Central Hall of the Las Vegas Convention Center. The Shelby Super… Continue reading Shelby Unveiling GT500 Dragon Snake Mustang and Super Snake Sport F-150 Concepts

Jeep Debuts Limited-Edition ‘Three O Five’ Wrangler and Gladiator

Jeep is introducing two new limited-edition production vehicles at the Miami International Auto Show, targeted specifically to local Miami consumers: the Jeep Wrangler and Gladiator “Three O Five” Edition models. Based on Jeep Wrangler and Gladiator Sport S models and featured in Miami colors of either orange or white, only 305 total “Three O Five” units will… Continue reading Jeep Debuts Limited-Edition ‘Three O Five’ Wrangler and Gladiator

How Restylers Stand to Benefit from the SEMA PRO Cup Challenge

The SEMA PRO (Professional Restylers Organization) Council is putting four restylers to the test this year in the Inaugural PRO Cup Challenge, a new competition that will see the participants judged on their ability to put together a marketable, creative and replicable build. The four PRO Council members—Brandon McNew, Altered Garage; Cristina Jorge, Specialty Automotive Treatments; Josh Poulson, Auto Additions; and Dino… Continue reading How Restylers Stand to Benefit from the SEMA PRO Cup Challenge

What to Look for in Performance Plumbing Products

Safety is of the utmost importance in racing and performance vehicles, and one way to ensure that is by selecting the correct products and completing the install properly. Fuel systems, brake systems, power steering systems and remote oiling can all cause major safety hazards in the case of a parts failure. About This Sponsored Content… Continue reading What to Look for in Performance Plumbing Products

The Risks of Project Vehicle Sponsorship

With the SEMA Show right around the corner, the industry tachometer will be in the red zone. Manufacturers will be releasing new products, retail buyers will be eager to learn about the hottest trends and car builders will show the world what is possible, as the show venue is the perfect environment to excite consumer… Continue reading The Risks of Project Vehicle Sponsorship

Rodin Cars Reveals FZED Single-Seater

Rodin Cars has revealed a series of single-seater track cars built in New Zealand, aimed at rivaling modern-era Grand Prix cars. Powered by the Cosworth GPV8, which is based on the Cosworth XG that earned its stripes in the Indy Racing League circuit, the FZED will deliver 675 bhp at 9,600 rpm. Peak torque is 361… Continue reading Rodin Cars Reveals FZED Single-Seater

Upgraded Stabilizer Bars Can Give Any Driver an Edge on the Track

Upgrading your stabilizer bars (sway bars) gives drivers the flexibility to fine tune specific handling characteristics of their vehicle. As a manufacturer of performance suspension, Eibach engineers our bars to work in conjunction with both the factory equipment and our performance springs to deliver a balanced system that reduces body roll while improving cornering stability and grip. About This… Continue reading Upgraded Stabilizer Bars Can Give Any Driver an Edge on the Track

Restyling: Finding the Right Formula Will Lead to Sales

The SEMA PRO (Professional Restylers Organization) Council is putting four restylers to the test this year in the Inaugural PRO Cup Challenge, a new competition that will see the participants judged on their ability to put together a marketable, creative and replicable build. The four PRO Council members—Brandon McNew, Altered Garage; Cristina Jorge, Specialty Automotive Treatments; Josh Poulson, Auto Additions; and Dino… Continue reading Restyling: Finding the Right Formula Will Lead to Sales

Proper Battery Support is a Must-Have for Any Workshop

Today’s vehicles are more sophisticated than ever. A Ford F150 truck has nearly 130 million additional lines of code than an F-35 fighter jet. In 1969, Apollo 11 got to the moon and back on 4 kilobytes of data while today more than 4.1 billion kilobytes are needed for the average car to run Saturday… Continue reading Proper Battery Support is a Must-Have for Any Workshop

Mahindra Offering Factory-Installed Lift Kit for 2020 ROXOR

For model year 2020, Mahindra will offer customization with new optional features and accessories on the ROXOR, such as a factory-installed lift kit, an all-new grill design and four new standard color options. “We are extremely pleased with the success we are seeing with ROXOR,” stated Rick Haas, CEO, Mahindra Automotive North America. “Our first year has been… Continue reading Mahindra Offering Factory-Installed Lift Kit for 2020 ROXOR

VIDEO: Maximum Payload and Maximum Elevation with Shell Rotella

The Fast Lane Truck are still putting their 2019 Ram Rebel through the Shell Rotella Gas Truck Torture Test, and in the just-released third episode, take their weighed down pickup to the top of the highest road in America. With 1,000 lbs. of firewood in the bed, watch as the Youtube personalities torture their truck all the way… Continue reading VIDEO: Maximum Payload and Maximum Elevation with Shell Rotella

Key Performance Indicators Report – October 2019

State of the Economy While many economic fundamentals remain solid, the September “SEMA Industry Indicators” report points to clear signs the economy is decelerating. The first half of the year delivered 2.6% growth relative to 3% growth in the first half of 2018. Specifically, second quarter economic growth—as measured by GDP—was unchanged at 2.0% in the third… Continue reading Key Performance Indicators Report – October 2019

Tech Support and Assistance When it Matters

Common to all shops is the need for tech support when a technician is at the crossroads of diagnosing troublesome issues or simply figuring out how something fits. We all have those days when everything goes just right, and conversely, we have all had those days when nothing goes as planned. These are the days… Continue reading Tech Support and Assistance When it Matters

From the Mag: Building Better Restyling Packages

Dino Perfetti, a Minneapolis-based restyler, has found that working with dealerships has been profitable for his shop, Automotive Concepts. But as Perfetti details in THE SHOP Magazine’s November issue, it’s a fine line between what will and won’t sell, so the SEMA Professional Restylers Organization (PRO) Council put together a new event for this year’s SEMA Show to help other restylers learn… Continue reading From the Mag: Building Better Restyling Packages

SEMA PRO Cup Challenge Aims to Open Up Eyes and Markets

The SEMA PRO (Professional Restylers Organization) Council is putting four restylers to the test this year in the Inaugural PRO Cup Challenge, a new competition that will see the participants judged on their ability to put together a marketable, creative and replicable build. The four PRO Council members—Brandon McNew, Altered Garage; Cristina Jorge, Specialty Automotive Treatments; Josh Poulson, Auto Additions; and Dino… Continue reading SEMA PRO Cup Challenge Aims to Open Up Eyes and Markets