Transformed into a GT-level race car by Scott Birdsall, see how the diesel-powered truck performs on track…
Tag: Racing
Lamborghini Confirms WEC, IMSA Prototype Program
The LMDh program will debut in 2024 in the FIA World Endurance Championship Hypercar class and the IMSA WeatherTech Sports Car Championship GTP class…
Yukon Gear & Axle Releases Documentary
Visor Down follows Team Yukon drivers as they try to win the King of the Hammers…
Motorhead Digital Announces Partnership with Level 7 Motorsports
Motorhead Digital, a digital marketing agency that specializes in restoration, performance, race and restyling shops, has signed on to sponsor Level 7 Motorsports, a family-owned hot rod shop and custom truck parts manufacturer that also competes in the Ultimate Street Car Association (USCA) and other race series, the company announced. “It’s an honor to help… Continue reading Motorhead Digital Announces Partnership with Level 7 Motorsports
PRI to Celebrate Opening of New Headquarters
Performance Racing Industry (PRI) will open its new 42,500-square-foot Membership Headquarters in Speedway, Indiana, on May 26 with a ribbon-cutting ceremony and grand opening celebration, the organization announced. The celebration will be help prior to this year’s Indianapolis 500, and will include a ribbon cutting, followed by festivities that will include an IndyCar helmet display,… Continue reading PRI to Celebrate Opening of New Headquarters
McLaren Racing Joins Formula E
McLaren Racing will enter the all-electric 2022-2023 ABB FIA Formula E World Championship joining the team’s portfolio of Formula 1, IndyCar, Extreme E and esports, the organization announced. “The move into Formula E not only reflects McLaren’s commitment to EV motorsport but the aim to accelerate McLaren Racing’s sustainability journey and reach a new, more… Continue reading McLaren Racing Joins Formula E
SSBC-USA Adds Digital Marketing Coordinator
SSBC-USA has appointed its newest team member, Joey Williams, to the position of digital marketing coordinator, the company announced. The addition of a marketing professional will allow SSBC-USA to increase its digital footprint, highlight the company’s expansion and bring awareness its latest performance braking products, the company said. A graduate of Canisius College, Williams specializes… Continue reading SSBC-USA Adds Digital Marketing Coordinator
KYB Named APSG’s Marketing Excellence Vendor of the Year
KYB recently received the Automotive Parts Services Group’s Marketing Excellence Vendor of the Year award…
Cahaba Media Group Acquires THE SHOP
Cahaba Media Group has acquired the assets of two business-to-business brands, THE SHOP and RV PRO, from National Business Media, Inc., the company announced. THE SHOP—which includes a print magazine, digital issue, website, daily newsletter, social media and podcast—offers automotive aftermarket professionals insight on trends and products in performance, restyling/aftermarket accessories, hot rods and customization,… Continue reading Cahaba Media Group Acquires THE SHOP
Private Investment Firm Acquires S&W Performance Group
S&W Performance Group, a drag racing and performance street vehicle chassis and components manufacturer, has been acquired by an automotive enthusiast-owned private investment firm. “I have decided to step away from ownership and into retirement. It was a difficult decision, as I have devoted my life to our family business and thoroughly enjoyed piloting S&W… Continue reading Private Investment Firm Acquires S&W Performance Group
Legend Car Updated for 2022
Weighing in at 1,250 lbs. and powered by a 125-hp Yamaha FZ09 engine, the new racer from U.S. Legend Cars builds on the original design first launched in 1992…
Ken Block Visits GP Ice Race
Watch Block take a fully restored Audi Quattro A2 Group B rally car for a spin on a frozen Austrian lake…
VP Racing Fuels Expands Relationship with British Rally Championship
VP Racing Fuels’ Stay Frosty Race Ready coolant has been named the Official Coolant of the British Rally Championship…
Hillsborough Concours d’Elegance to Present Special Seminar on Vintage Racecars
The seminar will look at the ‘Candy Store Racers,’ which include a 1926 Bugatti Type 39A, 1954 Jaguar XK120 and more…
NASCAR Reveals Hall of Fame Class of 2023
Matt Kenseth and Kirk Shelmerdine were selected from the Modern Era ballot, while Hershel McGriff was picked from the Pioneer ballot…