Tag: Performance

Turn 14 Distribution Hosts Easter Jeep Safari Event

Performance parts distributor Turn 14 Distribution hosted an event at the annual Easter Jeep Safari in Moab, Utah, the company announced. During the Turn 14 Distribution Ultimate Easter Jeep Safari Experience presented by ARP, the parts distributor hosted 40 invitees with 19 vehicles for a ride on the Metal Masher trail. The experience included an… Continue reading Turn 14 Distribution Hosts Easter Jeep Safari Event

MAHLE Aftermarket Extends Sponsorship of Ryan Gustin

MAHLE Aftermarket has extended its sponsorship with World of Outlaws Late Model driver Ryan Gustin and Reaper Nation Racing for the 2023 season, the company announced. The 2023 season will mark the third year of collaboration between the two organizations, the company said. The agreement includes serving as a sponsor of Gustin’s World of Outlaws… Continue reading MAHLE Aftermarket Extends Sponsorship of Ryan Gustin

VP Racing Announces New Partnership With National Auto Sports Association

VP Racing has formed a new partnership with the National Auto Sports Association (NASA) that will make VP Racing the Official Fuel, Official Motor Oil and Official Coolant of NASA, the company announced. “VP Racing is excited to join the National Auto Sports Association as an official partner and provider of our world-class products,” said… Continue reading VP Racing Announces New Partnership With National Auto Sports Association

Larry Chen’s Tribute to Ken Block

Automotive influencer and content creator Larry Chen recently put together a video to reflect on the life and influence of the late Ken Block. Watch the video above to hear Chen talk about Block’s impact on his career.

Gold Eagle Brands Extends GRIDLIFE Sponsorship

Gold Eagle Company, manufacturer of STA-BIL and 303 products, is continuing its partnership with the GRIDLIFE Festival Tour and official sponsorship of TrackBattle, the event’s time attack class, the company announced. STA-BIL is designated for 2023 as GRIDLIFE’s Official Performance Chemicals and 303 is the event’s Official Appearance Products line. GRIDLIFE is a series of… Continue reading Gold Eagle Brands Extends GRIDLIFE Sponsorship

Goodyear Reveals Commemorative Tire for Darlington NASCAR Race

In celebration of Goodyear’s 125th anniversary this year, The Goodyear Tire & Rubber Company is using a special sidewall logo design for the Official Throwback Weekend of NASCAR at Darlington Raceway. The vintage logo sidewall design features the historic Goodyear Wingfoot logo, originally created in 1898, and coincides with the special 75th anniversary NASCAR Throwback… Continue reading Goodyear Reveals Commemorative Tire for Darlington NASCAR Race

US Legend Car Featured on Jay Leno’s Garage

Jay Leno recently featured a U.S. Legend Car on his show, Jay Leno’s Garage, and hosted U.S. Legend Car’s Managing Director Graham Smith, the company announced. In the new episode, Smith and Leno discuss the history behind U.S. Legend Cars and the company’s continued role helping train young drivers (ages 10+ and up) with professional… Continue reading US Legend Car Featured on Jay Leno’s Garage

New Hot Wheels Video Game Allows Players to Customize Cars

Hot Wheels has released a new mixed reality video game, the toy car maker announced. Hot Wheels: Rift Rally, a new mixed reality racing experience available on the Apple App Store, Sony PlayStation 4 and Sony PlayStation 5, uses RC mixed reality technology to blend the real world with digital environments to transform players’ homes… Continue reading New Hot Wheels Video Game Allows Players to Customize Cars