Partnerships
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Limited-Edition Tennessee Whiskey by Jack Daniel’s & McLaren Racing
For the 2025 F1 season, the two companies celebrate their continued partnership with a new packaging design & higher proof…
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GRIDLIFE & Turn 14 Distribution Introduce the Turn 14 Partner Lounge
Trackside gathering space will enhance festival experience with premium viewing areas, hospitality & refreshments, networking opportunities & much more…
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ECD Auto Design Now Accepting Cryptocurrency Payments via BitPay
Company aims to provide its clients with convenient & secure payment options for smooth transactions…
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Mecum Auctions Joins Forces With ESPN+
The new multiyear media rights agreement will allow Mecum to reach a much wider audience…
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Formula DRIFT Signs O’Reilly Auto Parts as Official Retailer
O’Reilly Auto Parts will also continue its partnership with Royal Purple & Formula DRIFT PRO driver Dylan Hughes…
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Pirelli Expands Partnerships & Extends Agreements for 2025 Motorsports Season
Includes new collaborations with the American Rally Association, Canadian Association of Rallysport & McLaren Trophy America…
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EVgo Begins Deploying Its Fast Charging Stations Through Toyota’s ‘Empact’ Vision
Companies collaborated on fast-charger deployment in key markets to increase public charging infrastructure…
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Historic Sportscar Racing & Hagerty Announce Multi-Year Partnership
Hagerty also named official presenting sponsor of next month's HSR Mitty at Michelin Raceway Road Atlanta…
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Century Chemical Corporation Renews Partnership With Rickett Performance Motorsports
Team says with the support of Century Chemical, it is poised to make a strong comeback in 2025…
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KW Suspensions Named Official Suspension Partner for SRO Motorsports America
Company will be represented at all SRO race series events, including broadcasts & livestreams…
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KW Group & Ryan Tuerck Racing Join Forces
Tuerck & KW automotive brands plan to collaborate on various motorsport projects in 2025…
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Data Here-to-There Partners With Marcor Automotive
Will have an exclusive exhibit at Marcor’s private show in Burlington March 1…
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Perficient Partners With Formula SAE and Formula Student Teams
Program aims to advance STEM education, promote innovation & inspire next generation of automotive leaders...
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Everrati & SODA Announce World’s First Software-Defined Powertrain
Designed for premium & niche automakers to streamline vehicle development…
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TOPDON US Selects UTI as Its First Partner for Postsecondary Transportation Education
The TOP-UP Initiative is dedicated to building the automotive workforce…