SEMA Show Moves Overland Experience to Diamond Lot for 2023

The SEMA Show Overland Experience is moving to a new location in the Diamond Lot for 2023, show organizers announced. The Diamond Lot is adjacent to last year’s Overland Experience location, the West Hall of the Las Vegas Convention Center. “Moving the Overland Experience to the Diamond Lot will enable attendees and media to easily… Continue reading SEMA Show Moves Overland Experience to Diamond Lot for 2023

RealTruck Acquires Go Rhino

RealTruck has acquired the Go Rhino brand and its parent company, IDDEA (Industria Diseñadora De Autopartes, S.A. De C.V.), the companies announced. Go Rhino holds 40 issued and pending patents for the products it develops and manufactures for truck, Jeep and SUV applications, the company said. The acquisition adds to RealTruck’s existing portfolio of brands… Continue reading RealTruck Acquires Go Rhino

KICKER Named Ocean City Jeep Fest Title Sponsor

KICKER has signed on as the title sponsor of the Ocean City Jeep Fest, held from Aug. 24-27, in Ocean City, Maryland, the company announced. Displayed in front of the Ocean City Convention Center entrance, KICKER and Jeep Fest will host Jeeps from several local and national clubs, with several featuring custom KICKER installations. Showgoers… Continue reading KICKER Named Ocean City Jeep Fest Title Sponsor

Overland Experience Returning to 2023 SEMA Show

The Overland Experience, a dedicated display highlighting trends, vehicles and manufacturers in the overlanding segment, is returning to the 2023 SEMA Show, event organizers announced. Located in the Diamond Lot outside West Hall at the Las Vegas Convention Center, the Overland Experience will showcase a variety of trucks, SUVs, off-road vehicles, powersports and utility vehicles,… Continue reading Overland Experience Returning to 2023 SEMA Show

Gold Eagle Brands to Back Non-Profit at Overland Expo Mountain West

Two Gold Eagle brands are joining together to promote Keep Our Desert Clean, an Arizona-based non-profit, at this year’s Overland Expo Mountain West, the companies announced. The brands, 303, a provider of automotive detailing products, and STA-BIL, a fuel stabilizer brand, will jointly attend as exhibitors and share a booth with Keep Our Desert Clean,… Continue reading Gold Eagle Brands to Back Non-Profit at Overland Expo Mountain West

RANDYS Worldwide Appoints New Sales Manager

RANDYS Worldwide has appointed Zachary Follen as its newest sales manager, the company announced. With over 15 years of experience, Follen brings a wealth of knowledge and expertise to the team, the company said, and his association to the brands at RANDYS, including Dynatrac, Yukon Gear & Axle, ICON Vehicle Dynatrac, Carli, Zumbrota and more,… Continue reading RANDYS Worldwide Appoints New Sales Manager

Chevrolet, Fiat Top List of Most Affordable Trucks & SUVs to Insure

The 2023 Chevrolet Colorado Z71. (Photo courtesy Chevrolet)

As the off-road, overlanding and personal light-duty truck markets show no signs of slowing, Mercury Insurance has generated a list of new pickups and SUVs that are the most affordable to insure. The Chevrolet Colorado and Fiat 500X lead the way, respectively. “The appeal of trucks and SUVs is that they can handle weekday work… Continue reading Chevrolet, Fiat Top List of Most Affordable Trucks & SUVs to Insure

Rooftop Tents: Head in the Clouds

Social media has made consumers aware of rooftop tents. (Photo courtesy Tuff Stuff Overland)

This article originally appeared in the September 2023 issue of THE SHOP magazine. More and more travelers are taking a break from the corporate ladder to climb an aluminum ladder to a rooftop tent instead. With the popularity of camping and overlanding booming, aftermarket shops are finding their own little slice of heaven by offering… Continue reading Rooftop Tents: Head in the Clouds

Turn 14 Distribution Adds RockJock 4×4 to Line Card

Turn 14 Distribution has added RockJock 4×4 to its selection of off-road suspension components, the company announced. “We strive to bring our dealers the best products on the market, so RockJock 4×4 was a necessary addition to Turn 14 Distribution’s line card. Unique innovations like its RockNut locking technology and Currectlync steering system have made… Continue reading Turn 14 Distribution Adds RockJock 4×4 to Line Card