Dakar 2021 Highlights

The 2021 Dakar Rally wrapped up earlier this month in Saudi Arabia with Stephane Peterhanse and Kevin Benavides taking home the victory in the car and bike categories. Check out some highlights from the grueling rally race in the video above.

Ford Accepting Project Vehicle Program Applications

Bronco Sport Trail Rig. For adventurers looking to elevate their off-road trekking in a small, rugged 4x4, the Bronco Sport Trail Rig amps up the Badlands series model by adding 31-inch BFGoodrich™ Mud-Terrain T/A® KM3 tires, a one-inch lift kit, plus Ford Performance by RIGID LED off-road lights mounted to a front nudge bar. On top, a Yakima LockNLoad Platform roof rack and off-road gear mounts are designed to carry gear like a high-lift jack kit, Ford Performance recovery boards and jerry cans. (Preproduction image with optional features shown. Available late 2020.)

Ford is now accepting submissions from SEMA-member companies to participate in the 2021 Ford Project Vehicle Program, the automaker announced. The program is open to SEMA-member manufacturers, designers and retailers. Participants must actively promote the vehicle with their products through an established marketing plan and be financially capable of spending promotional dollars, Ford said. Ford… Continue reading Ford Accepting Project Vehicle Program Applications

Outdoor ‘Motor Bella’ Event to Replace 2021 NAIAS

The North American International Auto Show (NAIAS) has announced it will not hold its 2021 auto show as planned. Instead, show officials revealed a “bridge to the future” with an auto-centric event called Motor Bella. The new event will feature next-generation mobility and vehicle debuts to media, show-goers and automotive enthusiasts while also addressing continued… Continue reading Outdoor ‘Motor Bella’ Event to Replace 2021 NAIAS

SEMA Issues Call for Speakers

As part of SEMA’s initiative to provide live and virtual education to the automotive specialty equipment industry, SEMA is issuing a call for speakers for the SEMA Show, the PRI Trade Show and the association’s year-round virtual education program, the organization announced. Applications are open to innovative thinkers, industry experts and dynamic presenters who can… Continue reading SEMA Issues Call for Speakers

Iconic Engine Builder Sonny Leonard Passes Away

Sonny Leonard, an iconic engine builder, passed away Jan. 10 at the age 77, leaving behind an amazing legacy of innovation and success, Performance Racing Industry (PRI) announced. “Sonny Leonard’s passing is a huge loss for the racing industry. He will be missed not only for his engine-building skills and knowledge but also for his… Continue reading Iconic Engine Builder Sonny Leonard Passes Away

Amelia Island Concours d’Elegance Postponed

Citing COVID-19 developments both locally and around the globe, the 26th Annual Amelia Island Concours d’Elegance will move to May 20-23, event organizers announced. “At the outbreak of the COVID-19 pandemic The Amelia Island Concours d’Elegance Foundation made a promise to put the safety of our spectators, volunteers, entrants, judges, vendors, sponsors, staff and board… Continue reading Amelia Island Concours d’Elegance Postponed

3M Adds New Installer Training Program

3M Commercial Solutions Division has announced changes to its installer training programs, including the addition of a training dedicated exclusively to vehicle color change. “We’ve heard from many installers across the US that there is a strong interest in learning specific application types. By segmenting our training offering, this aligns installers to build their own… Continue reading 3M Adds New Installer Training Program

Registration Open for Virtual Automotive eCommerce Conference

ChannelAdvisor Corporation, a provider of cloud-based eCommerce solutions, announced registration is now open for AutoCommerce 2021, an interactive, virtual learning and networking event for automotive brands, distributors, demand partners and retailers on Jan. 19. ChannelAdvisor’s annual AutoCommerce event aims to provide automotive brands with guidance to help strengthen online performance throughout the year. In 2021,… Continue reading Registration Open for Virtual Automotive eCommerce Conference

SEMA Announces Upcoming Virtual Education Programs

SEMA has revealed the first six events on its year-round virtual education program schedule, the organization announced. The SEMA Virtual Education Program will help members enhance their professional development, SEMA said, and include comprehensive presentations, insightful discussions and short videos that teach, inform, inspire and entertain. The scheduled programs include: “YEN Live Chat with Jamie… Continue reading SEMA Announces Upcoming Virtual Education Programs

United States Motorsports Association Partners with Summit Motorsports Park

The United States Motorsports Association has been named the Official Motorsports Advocacy Group of Summit Motorsports Park in Norwalk, Ohio, the organization announced. Formed in 2015, the United States Motorsports Association represents the racing industry in local, state and federal matters, and creates connections between members of the racing industry and government officials. It also… Continue reading United States Motorsports Association Partners with Summit Motorsports Park