Vicrez Creates Free Nationwide Installer Network Directory

Vicrez, an automotive aftermarket manufacturer and retailer, announced the public launch of the Vicrez Installer Network, a nationwide directory designed to connect vehicle owners with local installation shops capable of fitting body kits, widebody conversions, OE replacement bumpers, custom wheels, tire packages, vinyl wrap, paint protection film and window tint, company officials said in a press release.

The directory currently lists more than 16,500 installation businesses across all 50 states, including 337 verified installer listings, and indexes 2,594 distinct city and state combinations. The platform is free for vehicle owners to search and free for qualified shops to claim a listing. Vicrez says that it does not charge commissions, referral fees or per-lead fees from installers featured in the directory.

Bridging the Gap Between Aftermarket Parts & Local Installation

Vicrez Installer Network listings include business name, address, contact information, services offered and customer-submitted notes. Verified listings have been reviewed by Vicrez staff for active operation, insurance status and demonstrated experience with aftermarket installation work.

In addition to its national database, the platform publishes local market guides for major and midsize markets across the United States. These guides cover installation expectations, common service categories, regional considerations for vinyl wrap and paint protection film, and local enthusiast demand.

Built for Both Vehicle Owners & Installation Shops

For consumers, the directory is searchable by ZIP code, city, state or service category. Vehicle owners purchasing a Vicrez body kit, widebody conversion, OE replacement bumper, VCORSA tire set, custom wheel package, vinyl wrap roll or paint protection film can identify a nearby installer before completing their project.

For installation shops, a free listing offers visibility to a national audience of aftermarket buyers actively searching for installation services. Shops that complete the verification process receive a verified badge, improved placement in relevant city pages and the ability to highlight past installation work.

There is no paid tier. Placement is based on verification status, geographic relevance and listing completeness rather than advertising spend, the company said.

Listings are organized by service category, allowing customers to search for shops that offer body kit installation, widebody installation, wheels and tires, vinyl wrap, paint protection film, window tint and related services. A separate focus is placed on shops with experience installing widebody conversions, which remain among the most technical aftermarket projects for late-model muscle cars, trucks and performance vehicles.

How the Vicrez Installer Network Supports Aftermarket E-Commerce Growth

The Vicrez Installer Network also supports Vicrez customers purchasing parts for Dodge, Jeep, Ram, Chevrolet, Ford, Tesla, Toyota, BMW, Lamborghini, Ferrari and other popular enthusiast platforms. Vicrez says the goal is to make it easier for customers to find a qualified shop that understands aftermarket fitment, finishing work and vehicle-specific installation requirements.

Alongside the directory, Vicrez is integrating installation guidance and buyer education from VicrezDriver, the company’s consumer publication covering American muscle, modified vehicle culture, supercars and aftermarket trends. City pages can link to relevant educational content so vehicle owners can better understand typical lead times, installer expectations, product compatibility and project planning before contacting a shop.

“For years, we have shipped body kits, widebody conversions, wheels, tires and vehicle upgrades to customers who then had to spend time searching for the right shop to complete the installation,” said Benjamin Villacrez, co-founder and COO of Vicrez. “The aftermarket industry built a strong manufacturing and e-commerce experience, but the local installation layer has always been fragmented. The Vicrez Installer Network is our effort to help connect that final step — a free public directory that vehicle owners can use and qualified shops can join.”

The company’s roadmap for the platform includes expanding the verification program and adding new shop-facing tools over the coming year.

“Our near-term goal is to grow the verified installer network and create a stronger connection between customers, parts and local installation shops,” added Villacrez. “Whether someone is building a widebody Charger, upgrading a Wrangler, adding wheels and tires to a truck, or installing vinyl wrap or paint protection film, we want them to find a qualified shop and move forward with confidence.”