Sparta Evolution Signs with R&R Marketing Consultants

Sparta Evolution, designer and manufacturer of high-performance brake systems, has signed on as a new client of R&R Marketing Consultants Inc. (RRMCI), the company announced today. RRMCI will work with the Seattle, Washington-based company to market and sell its line of products, including Big Brake Kits and direct replacement brake kits that include all the… Continue reading Sparta Evolution Signs with R&R Marketing Consultants

United States Motorsports Association Partners with Summit Motorsports Park

The United States Motorsports Association has been named the Official Motorsports Advocacy Group of Summit Motorsports Park in Norwalk, Ohio, the organization announced. Formed in 2015, the United States Motorsports Association represents the racing industry in local, state and federal matters, and creates connections between members of the racing industry and government officials. It also… Continue reading United States Motorsports Association Partners with Summit Motorsports Park

Wilwood Disc Brakes Hires Outside Sales Contractor

Wilwood’s racing division has hired Tommy Strup as its newest outside sales contractor, the company announced. Strup brings more than 5 decades of racing experience and braking technology knowledge to the Wilwood team. Strup has owned a race program and worked directly with various race teams, builders and dealers. In 1996, Tommy turned his passion… Continue reading Wilwood Disc Brakes Hires Outside Sales Contractor

Moran Family of Brands Announces New Turbo Tint Franchise

Moran Family of Brands, a franchise of general automotive repair, transmission repair, window tint and vehicle paint protection services, announced the addition of its newest company brand, Turbo Tint. Turbo Tint specializes in automotive window tint services. Under the brand’s concept, customers can purchase a tint package and schedule an appointment online. When they arrive… Continue reading Moran Family of Brands Announces New Turbo Tint Franchise

Kia Reveals New Logo

Kia has revealed its new corporate logo and global slogan that signify the automaker’s all-new brand, the company announced. The logo is meant to resemble a handwritten signature, the company said, and is a symbol of Kia’s new brand purpose and the values it promises to offer customers through future products and services, and the… Continue reading Kia Reveals New Logo

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ODYSSEY, NorthStar Battery to Launch Nationwide in TravelCenters of America

EnerSys, the manufacturer of ODYSSEY Batteries, is teaming up with TravelCenters of America (TA) to offer ODYSSEY Performance and NorthStar PRO Group 31 batteries for heavy-duty applications in all TA locations throughout the United States, the company announced. As part of this exclusive agreement, purchase of any of the ODYSSEY and NorthStar Group 31 batteries… Continue reading ODYSSEY, NorthStar Battery to Launch Nationwide in TravelCenters of America

Turn 14 Distribution Adds Rugged Ridge to Line Card

Performance parts distributor Turn 14 Distribution has added Rugged Ridge to its line card, further expanding its selection of Jeep off-road products, the company announced. “Rugged Ridge produces parts and accessories for the growing Jeep and off-road enthusiast market. The company focuses on various Jeep products, including bumpers, drivetrain, wheels, lighting, and much more. As… Continue reading Turn 14 Distribution Adds Rugged Ridge to Line Card

Oracle Lighting Names New National Sales Manager

Oracle Lighting, a manufacturer of LED solutions for the automotive/12Volt, power sports, motorcycle and marine markets, has promoted Melissa Parker-Boudreaux to national sales manager, the company announced. Parker-Boudreaux will be responsible for leading Oracle Lighting’s inside and outside sales teams and managing upper-level distribution accounts. “We are pleased to welcome Melissa to her new position… Continue reading Oracle Lighting Names New National Sales Manager

Barrett-Jackson, Goodguys Collaborate on Scottsdale Event Schedule

Barrett-Jackson, Goodguys Rod & Custom Association and the City of Scottsdale have announced the revised dates for two major automotive events at WestWorld of Scottsdale in 2021. The flagship Barrett-Jackson Scottsdale Auction will be held March 20-27, while the Goodguys 11th FiTech Fuel Injection Spring Nationals is slated for April 16-18. “We sincerely appreciate the… Continue reading Barrett-Jackson, Goodguys Collaborate on Scottsdale Event Schedule

VP Racing Fuels Named Official Fuel of COPO Parts Direct

VP Racing Fuels, Inc., a manufacturer of performance fuels, lubricants and additives, has been named the Official Fuel of COPO Parts Direct and Turn Key Automotive in Oxford, Michigan, the company announced. “The COPO name is recognized around the world by racers, enthusiasts, and collectors in particular since there are only 69 of these awesome… Continue reading VP Racing Fuels Named Official Fuel of COPO Parts Direct

Racecar Engineering Cancels Vendor College 2021

Racecar Engineering, citing COVID-19, has canceled its annual Vendor College 2021 event during February’s Speedweeks in central Florida. To quote Racecar Engineering President, Steve Dorer, “I believe this is in everyone’s best interest to help ensure that we keep everyone safe, our doors open, and that we can continue on with ‘Business as Usual’ to… Continue reading Racecar Engineering Cancels Vendor College 2021

SEMA Accepting Scholarship, Loan Forgiveness Applications

SEMA is now accepting applications for the 2021 SEMA Memorial Scholarship and Loan Forgiveness Program, the organization announced. Scholarships are available to students pursuing a degree or certification that leads to a career in the automotive industry and loan forgiveness is available to employees of SEMA-member companies. “It’s no secret that this past year has… Continue reading SEMA Accepting Scholarship, Loan Forgiveness Applications

Legendary Pontiac Mechanic Milt Schornack Passes Away

Milt Schornack—a legendary Pontiac mechanic—passed away last November. Schornack was born in Detroit on July 8, 1935, and was 85-years-old at the time of his death. He was most famous for his work on the Bobcat GTOs that were modified for drag racing by Ace Wilson’s Royal Pontiac dealership in Royal Oak, Michigan. He also… Continue reading Legendary Pontiac Mechanic Milt Schornack Passes Away

Timken Opens New Manufacturing Facility

The Timken Company, a world leader in engineered bearings and power transmission products, announced the start of production at its new manufacturing facility in San Jose Iturbide, Mexico. The facility manufactures tapered roller bearings. “Our new facility builds on our manufacturing strategy to serve customers where they need us across the world,” said Christopher Coughlin,… Continue reading Timken Opens New Manufacturing Facility