The membership program will support PRI’s advocacy for racetracks, the racing community and businesses in the racing and performance industry…
Category: News
News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.
SEMA Announces Launch Pad Competition Semi-Finalists
The competition received 181 applicants, surpassing the previous high of 120 entries…
Hagerty Moves 2022 Concours d’Elegance of America to Detroit Institute of Arts
The hub of the multi-location experience will be the Detroit Institute of Arts…
Chevrolet Confirms ZR2 Silverado
The ZR2 trim relaunched on the Colorado mid-size pickup in 2017 and offers a variety of upgrades for increased off-road performance…
Petersen Automotive Museum Resumes Guided Tours, Interactive Exhibits
The museum is also extending its hours and reopening its Forza racing simulators for public use…
Hankook Tire Named GM Supplier of the Year
Hankook Tire was named a General Motors Supplier of the Year winner…
Champion Brands Acquired by PLZ Aeroscience
Champion Brands has been acquired by PLZ Aeroscience Corporation (PLZ), a specialty aerosol and liquid product manufacturer…
AFR Secures Investment from Private Equity Firm
Air Flow Research has been acquired by Taglich Private Equity in partnership with AFR’s founding family and management…
SEMA Sets July Virtual Education Schedule
Scheduled sessions will cover a variety of topics, including ADAS technologies, live Q&As, managing conflict and more…
General Motors, Shell Offer Renewable Energy Solutions to EV Owners, Suppliers
The companies will offer owners of GM electric vehicles home energy plans that include free overnight hours of EV charging…
TORA Extends Deadline for SEMA Show Featured Vehicle Program
The deadline to apply for a spot as a TORA featured vehicle has been extended to July 23…
Mustang Dynamometer Upgrades Dyno at AEM Performance Electronics for EV Testing
Mustang Dynamometer has completed an upgrade of an existing dynamometer at AEM Performance Electronics for better testing of electric vehicles…
How Does the Auto Restoration, Performance and Restyling Industry Measure Up Online?
A recent report from Motorhead Digital examines how aftermarket shops are keeping up online…
Honda Announces First EV SUV for American Market
The vehicle will utilize the global EV platform powered by Ultium batteries based on the company’s strategic partnership with General Motors…
PureFlow AirDog Named Meyer Distributing’s 2020 Performance Brand of the Year
Meyer Distributing has named PureFlow AirDog as its 2020 Performance Brand of the Year…