Category: News

News and updates from the automotive aftermarket: performance, restyling, hot rods, and customization.

Turn 14 Distribution Hosts Easter Jeep Safari Event

Performance parts distributor Turn 14 Distribution hosted an event at the annual Easter Jeep Safari in Moab, Utah, the company announced. During the Turn 14 Distribution Ultimate Easter Jeep Safari Experience presented by ARP, the parts distributor hosted 40 invitees with 19 vehicles for a ride on the Metal Masher trail. The experience included an… Continue reading Turn 14 Distribution Hosts Easter Jeep Safari Event

Alps Alpine Names New CTO, VP of Engineering

Mobile electronics manufacturer Alps Alpine North America has named Mike Kenhard as its new chief technical officer (CTO) and vice president of engineering, the Auburn Hills, Michigan-based company announced. Kenhard brings an extensive background in the automotive industry as well as a history of leading various teams, the company said, using his skills as a… Continue reading Alps Alpine Names New CTO, VP of Engineering

Harbor Freight Tools Renews Skilled Trade Teacher Prize Program

Harbor Freight Tools is bringing back its Harbor Freight Tools of Schools program, which allows U.S. public high school skilled trades teachers to apply for a total of $1.5 million in cash prizes, the tool retailer announced. The deadline to apply for the 2023 prize is May 5. The total amount of cash prizes will… Continue reading Harbor Freight Tools Renews Skilled Trade Teacher Prize Program

Turn 14 Distribution Adds Raxiom to Line Card

Performance parts distributor Turn 14 Distribution has added Raxiom’s range of automotive lighting products to its line card, the company announced. “Turn 14 Distribution is very excited to add Raxiom to our lighting category. This innovative, new brand of lighting will continue to help us grow in the domestic performance and truck channels. Raxiom’s top-selling… Continue reading Turn 14 Distribution Adds Raxiom to Line Card

SEMA Responds to Proposed Vehicle Emissions Standards

SEMA President and CEO Mike Spagnola issued a statement in response to the Environmental Protection Agency’s recent proposed vehicle emissions standards. The new standards would require 13% annual average pollution cuts and a 56% reduction in projected fleet average emissions over 2026 requirements, according to Reuters. The EPA is also proposing new, stricter emissions standards… Continue reading SEMA Responds to Proposed Vehicle Emissions Standards

Bring a Trailer Partners With Michelin

Automotive auction platform Bring a Trailer (BaT) has partnered with Michelin, the global tire and mobility company, to create product education materials, brand engagement and charitable promotions, the companies announced. The partnership will include a variety collaboration elements, the companies said, including co-promotion of the brands to their respective audiences, developing educational content, special discounts… Continue reading Bring a Trailer Partners With Michelin

Goodguys Previews North Carolina Nationals

Goodguys Rod & Custom Association is continuing its 40th season in Raleigh, North Carolina, at the 8th North Carolina Nationals, the event series announced. Scheduled for April 21-23 at the North Carolina Fairgrounds, the event will include muscle cars, vintage hot rods and classic trucks competing for a Finalist award to qualify for the Goodguys… Continue reading Goodguys Previews North Carolina Nationals

MAHLE Aftermarket Extends Sponsorship of Ryan Gustin

MAHLE Aftermarket has extended its sponsorship with World of Outlaws Late Model driver Ryan Gustin and Reaper Nation Racing for the 2023 season, the company announced. The 2023 season will mark the third year of collaboration between the two organizations, the company said. The agreement includes serving as a sponsor of Gustin’s World of Outlaws… Continue reading MAHLE Aftermarket Extends Sponsorship of Ryan Gustin

SEMA-Backed Legislation Targets Manufacturing Equipment Tax Credit

A California assembly member has introduced a SEMA-backed bill that would offer businesses tax credits for qualifying manufacturing equipment, the organization announced. The legislation, introduced by Tim Grayson (D-Concord), would create a state tax credit for businesses that would be equal to what the business pays in local sales tax, SEMA said. The bill is… Continue reading SEMA-Backed Legislation Targets Manufacturing Equipment Tax Credit

Autoshop Solutions Partners With BlueRecruit

Autoshop Solutions, an automotive services-based digital marketing agency, has partnered with BlueRecruit, an employee recruiting platform, to help shops find qualified employees, the companies announced. “We could not be more excited to partner with Autoshop Solutions. Daily, we hear from garage owners of the difficulty they are experiencing finding and connecting with talent. That is… Continue reading Autoshop Solutions Partners With BlueRecruit

EPA Proposes New Vehicle Emissions Standards

The U.S. Environmental Protection Agency (EPA) on Wednesday proposed sweeping emissions cuts for new cars and trucks through 2032, Reuters reported. According to Reuters, the change could mean two out of every three new vehicles automakers sell will be electric within a decade. The proposal requires 13% annual average pollution cuts and a 56% reduction… Continue reading EPA Proposes New Vehicle Emissions Standards

GoFast Solutions Joins AAM Group

The AAM Group has added GoFast Solutions—a Northeast-based distributor of 12-volt, performance, racing and tactical accessories—to its distribution membership, the organization announced. “Go Fast Solutions has grown quickly in the seven short years since its founding and demonstrated a passion for serving existing categories while expanding its line card, categories and service footprint,” AAM Group… Continue reading GoFast Solutions Joins AAM Group

EGR USA Starts Influencer Program

EGR USA has launched a new promotion program for truck content creators and influencers, the truck accessory manufacturer announced. The program will provide influencers and content creators the opportunity to promote EGR products under the hashtag #EGRUSA in exchange for free or deeply discounted EGR products, the company said. The program is directed to influencers… Continue reading EGR USA Starts Influencer Program