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Malco Automotive Products Announces 2024 Motorsport Partnerships

Malco will sponsor race teams, racing series & various tracks around the country...

Malco Automotive products has expanded efforts in 2024 and announced new partnerships with some notable motorsport entities.

Malco Automotive Products Announces 2024 Motorsport Partnerships | THE SHOP

For 2024, Malco Automotive will be partnering with Team Sahlen to ensure that its Porsche race cars look their best before every Endurance Sports Car Race.

“We are so excited to be partnering with Malco Products.  All our Team Sahlen race cars, including our Porsche Boxsters, Porsche Caymans and Audi R8 GT3 Ultra take a beating. Finding a way to keep the race cars looking sharp and like new after our many hours of racing on track is not easy. Along with their full line of car care and detailing products, we hope to shine our way to the front of the Tire Rack – ChampCar Endurance Series races,” said Sahlen Sporting Director Will Nonnamaker.

Malco Automotive Products Announces 2024 Motorsport Partnerships | THE SHOP

Team Sahlen will work together with Malco to produce the “Unusual and Unordinary Race Car” video series that Team Sahlen kicked off in 2023.  

Malco Automotive’s next partnership features the brand as the Exclusive Car Care Partner for the Sports Car Club of America (SCCA) for the upcoming season.

Primary events managed by the SCCA are Autocross, Rallycross, Track Night in America, Time Trials, Club Racing and Professional Racing.

“We are thrilled to bring Malco Automotive to our members as the exclusive car care partner. We know Malco products are at the top of their category, and our members appreciate quality when it comes to their cars,” said SCCA Partner Relationship Manager, Lee Grimes.

The brand is also expanding its partnership with regional racetracks. Malco is proud to be part of the legacy for close to a decade as the Official Detailing Products of Mid-Ohio Sports Car Course. Malco provides the winner’s circle buckets for driving school participants and provides give-a-ways for the car corrals at different events throughout the racing season.

New for 2024 is Malco’s partnership with the Pittsburgh International Race Complex as the Official Car Care Partner of the facility, vehicles and special events. Pitt Race is another top-notch road racing course hosting amateur and professional events along with private driving schools and corporate track rental. 

For the 10th  year in a row, Malco is excited to sponsor the Great American Soap Box Derby, headquartered in Akron, Ohio. The Soap Box Derby is a youth-oriented soap box car racing program which has been running in the United States since 1934. Proclaimed “the greatest amateur racing event in the world”, the program culminates each July at the All-American Soap Box Derby World Championship held at Derby Downs in Akron, Ohio, with winners from their local communities travelling from across the US, Canada, Germany and Japan to compete. 2024 will mark the 86th running of the All-American since its inception in Dayton, Ohio. 

Pat Curtin

Pat Curtin is the managing editor of THE SHOP magazine.

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