John Force Racing has announced that it has agreed to a partnership with Monster Energy for a multi-year deal beginning in the 2020 NHRA Mello Yello Drag Racing Season.
Monster Energy, who originally joined the John Force Racing family in 2015, returns as the primary sponsor on 2017 World Champion Brittany Force’s Top Fuel dragster for 12 races.
“The relationship we had with Monster Energy never truly ended. They were a great partner and we always hoped to have them back with Brittany,” said John Force, owner and CEO of John Force Racing. “Monster Energy with John Force Racing, it just makes sense. That dragster is a beast, Brittany unleashes the beast on the drag strip and Monster knows that better than anyone. They were with her when she won the championship in 2017 and that’s what they’ll be chasing again this year and every year they’re with us.”
With Monster Energy from 2015 until 2018, Brittany Force earned seven No. 1 qualifying positions, won eight races, including her career first win at the Gatornationals in 2016, and had her career best season in 2017 with four wins en route to her first championship.
The Monster Energy dragster will make its debut at the NHRA Winternationals, the season opener, Feb. 7-9 and be the primary sponsor for 12 races. Monster will have branding on all four hot rods for the entirety of the 2020 NHRA season.