It’s clear that people are using social media to communicate with each other, research products and share their thoughts and impressions. And while the academic and professional marketing communities continue to debate social media’s effectiveness in driving sales, they do tend to agree that content is a key component to engagement and that can be… Continue reading Quick and easy tips to building social media posts that can make you and your business popular…
Category: Features
The latest feature articles about the automotive aftermarket from THE SHOP.
Can-Jam Motorsports Discovered Secret Sauce Long Ago
Stewart Hoo, owner of Can-Jam Motorsports, joined THE SHOP staffer Anthony Bowe for an on-camera interview during the PRI Show in Indianapolis. Hoo’s business is based in Ontario, Canada, but a lot of the shop’s customers derive from the U.S. Can-Jam Motorsports was started in 1982 and it has been cutting its teeth on the… Continue reading Can-Jam Motorsports Discovered Secret Sauce Long Ago
Honda Employing Autonomous Technology for Dangerous, Off-Road Work
Honda will be seeking potential business and technology partners for its prototype off-road vehicle, the Honda Autonomous Work Vehicle, at CES 2019, set for Jan. 8-11 in Las Vegas. Combining Honda’s all-terrain vehicle (ATV) and emerging advanced autonomous technology, the Autonomous Work Vehicle was designed by Honda R&D Americas to enhance efficiency and safety for public,… Continue reading Honda Employing Autonomous Technology for Dangerous, Off-Road Work
Done Rite Automotive Performance Grows Business as Engine Experts
Mosinee, Wisconsin’s Done Rite Automotive started out as a small shop at Ed Casar’s father’s home doing car maintenance and general rebuilds…
AWE Pays Tribute to its Fabrication Team
AWE released a video showcasing its fabrication team, which is responsible for handcrafting AWE’s exhausts. Watch it above.
Avery Dennison Picks its Favorite Wrap Jobs
Avery Dennison Graphics Solutions has handpicked the 10 vinyl wraps from 2018 that it finds most impressive…
Rocker’s Custom Ford Model A Headed to Barrett-Jackson
Classic Car Studio’s client Dale Stewart, the bassist of the band Seether, will be auctioning off a highly modified 1930 Ford Model A…
Jeeps & Off-Road Vehicles at the 2018 SEMA Show
Representation of the off-road aftermarket seems to expand year after year at the SEMA Show…
VIDEO: Toyo Tires in Big Hurry to Deliver Christmas Tree
Five-time Lucas Oil Off-Road champion Kyle LeDuc delivers heart-racing holiday cheer in video titled A LeDuc Christmas…
Off-Road Oddities & Rarities at the SEMA Show
The rare and odd custom vehicles displayed at the SEMA Show every year may not be the most practical examples of what the aftermarket has to offer, but that’s not the point…
Audi e-tron GT Concept Prepared for Super Hero Debut
The electric powered Audi e-tron GT concept four-door coupe was introduced at the LA Auto Show weeks ago. A volume-production version of the car is set to follow in approximately two years, with deliveries to customers planned for 2021. The concept also will make its film debut in Marvel Studios’ Avengers 4, set to be… Continue reading Audi e-tron GT Concept Prepared for Super Hero Debut
Meet Pixar’s Favorite Custom Shop
Customs By Eddie Paul was the automotive division of E.P. Industries that specialized in fabricating custom cars, rods, trucks, restorations and motorcycles. The company also fabricated motion picture stunt vehicles, show vehicles, props and special effects under extreme deadlines for major Hollywood film and television studios. E.P. Industries built more than 15 vehicles for major… Continue reading Meet Pixar’s Favorite Custom Shop
Shop Builds Market Through Education
*Video sponsored by HP Tuners-learn more at www.hptuners.com Alex Peitz, owner of Houston-based Peitz Performance Tunes, is a relatively new shop owner but his experience in the market is extensive. With a resume that includes serving the U.S. armed forces as an Army Sergeant, as well as experience as an engineer at Saleen, Peitz is now learning the daily grind… Continue reading Shop Builds Market Through Education
CarBuff Network’s Growth Hits High Gear
Shop owners who attend a lot of car shows know the feeling of coming across a vehicle or project that catches their eye. Such a vehicle rouses questions, like who built the car and what suppliers and shops were involved in the process; however, that information is sometimes hard to come by. Sure, it may… Continue reading CarBuff Network’s Growth Hits High Gear
Roush Performance F-150 Released
ROUSH Performance has introduced the newest addition to its pickup truck lineup with the trail-inspired 2019 F-150. Building on the base of the venerable F-150 platform, the vehicle has been engineered to conquer the trails while remaining poised on the street, and it includes many performance and aesthetic upgrades inside and out, according to ROUSH.… Continue reading Roush Performance F-150 Released