Yokohama Corporation of North America (YCNA) is selling Friend Tire Company (FTC), a wholly-owned subsidiary of YCNA, to Southern Tire Mart (STM), the companies announced. The agreement was finalized on April 1. Sales of the Yokohama brand through FTC have been transferred to STM and include all the rights and access that were afforded to… Continue reading Yokohama Sells Friend Tire to Southern Tire Mart
Author: A.J. Hecht
A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.
Hoonigan Petitions to Establish National Holiday in Honor of Ken Block
Called ’43 Day,’ the holiday would be celebrated on April 3 and serve as a celebration of Block’s achievements and contributions to the sport…
Yoshihara Makes TC America Debut With Pit+Paddock Sponsorship
Daijiro “Dai” Yoshihara made his TC America debut with support from industry organizations Pit+Paddock, ARP and ENEOS, the driver announced. Yoshihara made his official race debut with the Florida-based Victor Gonzalez Racing Team (VGRT) at Sonoma Raceway on April 1. Pit+Paddock, ARP and ENEOS will serve as title sponsors for Yoshihara’s SRO campaign, while Turn… Continue reading Yoshihara Makes TC America Debut With Pit+Paddock Sponsorship
Cummins Announces $1B Engine Manufacturing Investment
Coinciding with a facility visit from President Joe Biden, Cummins has announced a $1 billion investment in its U.S. engine manufacturing network in Indiana, North Carolina and New York. The investment will provide upgrades to facilities to support the industry’s first fuel agnostic engine platforms that will run on low carbon fuels, including natural gas,… Continue reading Cummins Announces $1B Engine Manufacturing Investment
WD-40 Giveaway for Trade Professionals Asks for Career Advice
WD-40 has launched a new giveaway program that will reward trade professionals for reflecting on their careers, the company announced. Launched on April 1, the Next-Level Advice Sweepstakes asks for seasoned trade professionals to share tips and tricks of the trade and advice pros wish they knew early in their careers. Technicians are encouraged to… Continue reading WD-40 Giveaway for Trade Professionals Asks for Career Advice
Jeep Reveals Easter Jeep Safari Concept Car Collection
The fleet of seven concept vehicles includes multiple off-roaders with electrified drivetrains, a Grand Wagoneer overlanding rig, a 1978 Cherokee and more…
Petersen Museum Revives Podcast, Expands Digital Programming
The Petersen Automotive Museum is expanding its roster of digital content with a new video series and the return of its CarStories podcast, the museum announced. The new video series, “Ultimate Supercar Showdown,” recently premiered on the museum’s YouTube page. The first episode, hosted by Doug Demuro, pits the world’s best supercars from the 80s-90s… Continue reading Petersen Museum Revives Podcast, Expands Digital Programming
Ford Starts Technician Scholarship Fund
Ford Motor Company Fund, the company’s philanthropic arm, is partnering with Ford dealers across four U.S. regions – Atlanta, Chicago, Dallas, and Phoenix – to provide $1 million in scholarship funding to help students pursue careers as automotive technicians, the automaker announced. The program aims to address the industry’s shortage of technicians due to fewer… Continue reading Ford Starts Technician Scholarship Fund
Overland Expo Launches New YouTube Series
Overland Expo editorial hub The Compass has launched a new video series, the overlanding event organizers announced. “Overlanding News,” a bi-weekly YouTube series, will feature Overland Expo personalities Nick Jaynes and Rick Stowe as hosts, and cover overlanding industry news, including trending topics, gear reviews and more. Watch the first episode below:
Yokohama Tire Offering Seasonal Consumer Rebate
Yokohama Tire is offering a consumer rebate for tire purchases from April 1 through April 30, the company announced. Consumers can earn up to $125 in the form of a Yokohama Mastercard Prepaid card after a purchase of four or five select Yokohama tires, the company said. “Springtime has finally arrived, and consumers are looking… Continue reading Yokohama Tire Offering Seasonal Consumer Rebate
Hyundai Debuts Restyled Sonata
Available as an N Line model, the performance variant will be powered by a 2.5-liter turbocharged engine…
Meyer Distributing Announces Truck & Boat Giveaway Winner
Meyer Distributing has named the winners of its Ultimate Truck and Boat Giveaway, the parts distributor announced. As the Grand Prize winners, Work Horse Manufacturing—an Odessa, Texas-based retailer specializing in commercial and fleet products—received a 2022 Ram 1500 Big Horn Truck and a 2022 Tracker Pro Team Tournament Edition fishing boat. Launched on Nov. 1,… Continue reading Meyer Distributing Announces Truck & Boat Giveaway Winner
Where Do EV Batteries Go When They Die?
A CNBC video looks at the electric vehicle battery recycling process…
EGR USA Offers Anniversary Gift Card Rebate for RollTrac Covers
EGR USA, in celebration of the company’s 50th anniversary, is introducing a gift card rebate for purchases of the EGR RollTrac bed cover, the company announced. Consumers may qualify for the rebate by purchasing either a new EGR RollTrac electric or manual retractable bed cover in the USA or Canada between April 1 through April… Continue reading EGR USA Offers Anniversary Gift Card Rebate for RollTrac Covers
Skip Barber Racing School Partners with Andretti Autosport
Andretti Autosport has named Skip Barber Racing School as its official racing school, the company announced. The partnership builds upon decades of history between the two brands, with over a dozen of Andretti’s IndyCar drivers, past and present, and five members of the Andretti family having been trained in Skip Barber programs, the school said.… Continue reading Skip Barber Racing School Partners with Andretti Autosport