Author: A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.

aFe Offering Intake System Consumer Rebate

aFe is currently offering a rebate for qualifying intake system purchases, the company announced. Valid for purchases made through Sept. 30, buyers will receive a $50 prepaid Visa gift card when purchasing a qualifying aFe POWER cold air intake systems, the company said. The deadline for submissions is Nov. 30. Click here for more information,… Continue reading aFe Offering Intake System Consumer Rebate

Prefix Performance Center Opens at M1 Concourse

Prefix Corp. has officially opened its Prefix Performance Center, located directly within the M1 Concourse property in Pontiac, Michigan, the company announced. M1 Concourse is an 87-acre property that includes a motorsports community of over 250 private garages along with its own private Motorsports Club, plus a 1.5-mile performance track. “M1 Concourse is an exciting… Continue reading Prefix Performance Center Opens at M1 Concourse

Global Emissions Systems Completes MidwayPlus Platform Integration

Global Emissions Systems Inc. (GESi) recently completed implementation of the MidwayPlus Platform for its G-Sport line of high-performance catalytic converters, the companies announced. GESi has an exclusive distribution partner in the United States, and non-exclusive distribution partners in the rest of the world, according to company representatives. The MidwayPlus portal allows GESi to maintain and… Continue reading Global Emissions Systems Completes MidwayPlus Platform Integration

AACF Responds to Hawaiian Fires

The Automotive Aftermarket Charitable Foundation (AACF) is providing support to families impacted by the recent Lahaina fires in Hawaii, the organization announced. The Lahaina fires in Hawaii have impacted not only properties but also the lives of several families in the automotive aftermarket industry, according to the AACF. In response, the organization is providing support… Continue reading AACF Responds to Hawaiian Fires

Toyota GR Corolla Returns as Pace Car for NASA National Championships

A Toyota GR Corolla will serve as the official pace car for the 2023 NASA National Championships, the manufacturer announced. A GR Corolla MORIZO Edition, wearing red, white, and black graphics reminiscent of Toyota motorsports and endurance racing liveries, will be leading the pack at the 2023 National Championships, Sept. 7-10, 2023, at Pittsburgh International… Continue reading Toyota GR Corolla Returns as Pace Car for NASA National Championships

Tint World Plans Carolinas Expansion

Tint World Automotive Styling Centers is planning the development of six additional locations in North and South Carolina, the company announced. Under the development agreement, Shawn McMaster, Jaysen McMaster Forman and Candi Krueger, who opened Tint World locations in Fayeteville and Greensboro, North Carolina, in 2023, will open three additional locations in North Carolina (Asheville,… Continue reading Tint World Plans Carolinas Expansion

Gold Eagle Brands to Back Non-Profit at Overland Expo Mountain West

Two Gold Eagle brands are joining together to promote Keep Our Desert Clean, an Arizona-based non-profit, at this year’s Overland Expo Mountain West, the companies announced. The brands, 303, a provider of automotive detailing products, and STA-BIL, a fuel stabilizer brand, will jointly attend as exhibitors and share a booth with Keep Our Desert Clean,… Continue reading Gold Eagle Brands to Back Non-Profit at Overland Expo Mountain West

Turn 14 Distribution to Acquire Tucker Powersports

Turn 14 Distribution will acquire Tucker Powersports, the performance parts distributor announced. Tucker Powersports is a 56-year-old company founded by Ed Tucker and is an aftermarket parts distributor in the powersports market. The company is headquartered in Fort Worth, Texas, and operates in Florida, Pennsylvania, Illinois, and California. Turn 14 Distribution will acquire its inventory,… Continue reading Turn 14 Distribution to Acquire Tucker Powersports

Formula DRIFT Partners With GoPro for Video Series

GoPro has been named the official action camera of Formula DRIFT and is helping the organization produce a new video series, Formula DRIFT announced. “We’re extremely happy to welcome GoPro to the Formula DRIFT family,” said Ryan Sage, Formula DRIFT president. “Almost since our inception, GoPro cameras have been used to capture some of the… Continue reading Formula DRIFT Partners With GoPro for Video Series

US Auto Tech National Championship Announces Lead Sponsors

The Elite Trades Championship Series has partnered with four automotive industry companies to support the third annual U.S. Auto Tech National Championship (USATNC), event organizers announced. Monro has been named an Official Sponsor and Yokohama will be the Presenting Sponsor of the series. Additionally, AutoZone and ALLDATA have signed sponsorship agreements for the 2023 competition… Continue reading US Auto Tech National Championship Announces Lead Sponsors

Alcantara Names New CEO, Managing Director

Eugenio Lolli has been named CEO and managing director of Alcantara, the company announced. Lolli succeeds Andrea Boragno, who now serves as chairman of the company’s board of directors and its executive committee, the company said. Lolli joined Alcantara in 2011 and progressed through a series of management positions to become director of sales in… Continue reading Alcantara Names New CEO, Managing Director

Goodyear Relights Former Headquarters Sign for 125th Anniversary

Goodyear has revitalized its historic Goodyear sign at its former headquarters in Akron, Ohio, the company announced. Goodyear collaborated with The Well CDC, a nonprofit organization dedicated to enhancing Akron’s Middlebury neighborhood, to revitalize the iconic sign over the company’s former headquarters, which is now Goodyear Hall. In celebration of the company’s 125th anniversary, Goodyear… Continue reading Goodyear Relights Former Headquarters Sign for 125th Anniversary