Author: A.J. Hecht

A.J. Hecht is the managing editor of THE SHOP and host of the In Gear with THE SHOP podcast. Have an idea, a tip, or a question you’d like to see answered? Contact A.J. at ahecht@cahabamedia.com.

3M Provides Wrap for First Responder Demonstration Vehicle

As part of Collision Industry Week, the National Auto Body Council unveiled the NABC F.R.E.E. Demonstration Vehicle, the organization announced. The NABC F.R.E.E. Demonstration Vehicle is a mobile awareness and education initiative that will travel the Midwest and southwest over the next three years to bring attention to the need for training for first responders… Continue reading 3M Provides Wrap for First Responder Demonstration Vehicle

Mickey Thompson Tires & Wheels Announces PDRA Sponsorship

Mickey Thompson Tires & Wheels will serve as a Professional Drag Racers Association (PDRA) Series Supporting Sponsor and Series Contingency Sponsor for the 2022 season, the company announced. “The PDRA is a tremendous proving ground for our ET tire line,” said Jason Moulton, Sr. Motorsports Manager of Mickey Thompson Tires & Wheels. “This sponsorship aligns… Continue reading Mickey Thompson Tires & Wheels Announces PDRA Sponsorship

Garage Equipment Supply Relocates, Rebrands as Wrenchers

Automotive tool and equipment distributor Garage Equipment Supply has relocated and rebranded as Wrenchers, the company announced. Wrenchers offers more than 12,000 items from leading tool and equipment brands, plus access to more than 50,000 specialty items online at wrenchers.com, via phone and through its master product catalog, the company said. The expanded lineup includes… Continue reading Garage Equipment Supply Relocates, Rebrands as Wrenchers

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KICKER’s Director of Global Marketing to Retire

KICKER’s Director of Global Marketing, Kevin Campbell, an 18-year veteran of the company, is retiring, the company announced. Former marketing associate directors Ron Burnett and Roger Demaree will fill the position as co-directors, splitting Campbell’s duties to continue the department rolling on its current path. “It’s been 18 years of total fun,” Campbell said. “I’ve… Continue reading KICKER’s Director of Global Marketing to Retire

Tint World Adds El Paso Location

Owners Alex and Myriam Guerrero will host a grand opening event on April 16 to celebrate the opening of the new El Paso, Texas location of Tint World Automotive Styling Centers, the company announced. Guests will enjoy custom and exotic car demonstrations, raffles and other games, food and refreshments, and entertainment, the company said. “We’re… Continue reading Tint World Adds El Paso Location

Petersen Museum Appoints Juan Gonzalez to Board of Directors

The Petersen Automotive Museum has appointed Juan Gonzalez, chairman and CEO of GRUMA, as its newest board member, the museum announced. As Chairman and CEO of GRUMA, Gonzalez leads one of the largest global manufacturers of tortillas, flatbreads and corn masa, the museum said, well-known for its brands Mission, Guerrero and MASECA. He also serves… Continue reading Petersen Museum Appoints Juan Gonzalez to Board of Directors

MAHLE Motorsport to Sponsor NMRA/NMCA All-Star Nationals

MAHLE Motorsport will serve as the presenting event sponsor for this year’s Scoggin Dickey Parts Center NMRA/NMCA All-Star Nationals, the company announced. The All-Star Nationals is being held April 21 – 24 at the Rockingham Dragway in North Carolina. This four-day event, the second for the year, is one of only two events where both… Continue reading MAHLE Motorsport to Sponsor NMRA/NMCA All-Star Nationals

VP Racing Fuels Partners with Danish Hypercar Builder

VP Racing Fuels has reached an agreement with Zenvo Automotive to be the company’s Official Fuels and Technical Fluids Partner, the company announced. “VP Racing Fuels is excited to partner with Zenvo Automotive, one of the world’s premier hypercar designers and manufacturers. Our technologically advanced fuels, motor oils, Madditive additives and Stay Frosty coolants will… Continue reading VP Racing Fuels Partners with Danish Hypercar Builder

Slamology Returns to Indianapolis

The Slamology automotive and music festival is returning to Lucas Oil Raceway in Indianapolis this summer, event organizers announced. Scheduled for June 11-12, the annual automotive event will highlight the latest in customizing vehicles and car audio, organizers said. Slamology will offer automotive contests throughout the weekend, live music, a vendor midway and more. “We’re… Continue reading Slamology Returns to Indianapolis