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Monster Energy Reveals 2024 NASCAR Lineup

Ty Gibbs, Riley Herbst & Hailie Deegan round out the roster...

Monster Energy has announced its team of drivers for the upcoming 2024 NASCAR season. Revealed ahead of yesterday’s (thanks to postponement) 66th running of the Daytona 500 at Florida’s Daytona International Speedway, the energy drink partnered with three racers that will take the iconic M-Claw through the checkers in both Cup and Xfinity series this year.

“These three faces are familiar to racing fans. They are part of the Monster Family,” said Monster Energy CMO Dan McHugh. “We’ve got our Rookie of the Year in Ty, Riley who was absolutely on fire coming out of last season, and we are super-excited to see Hailie step up into Xfinity. Any brand in America would love this lineup.”

Monster Energy Reveals 2024 NASCAR Lineup | THE SHOP

Drivers competing in the NASCAR Cup Series:

TY GIBBS – #54

Gibbs will drive the No. 54 Monster Energy Joe Gibbs Racing Toyota in the 2024 NASCAR Cup Series. During the 2023 NASCAR Cup season, Gibbs posted four top-five finishes, 10 top-10s and 112 laps led. The grandson of owner Joe Gibbs had a strong breakout season and earned the NASCAR Cup Series Rookie of the Year award. Gibbs’ best finish of the season was a fourth on the Charlotte Motor Speedway road course and seventh at Homestead-Miami Speedway. He finished the season with a 21st-place showing at Phoenix Raceway.

Drivers competing in the Xfinity Series:

RILEY HERBST – #98

Herbst drives the No. 98 Monster Energy Stewart-Haas Racing Ford in the NASCAR Xfinity Series. He previously drove for Joe Gibbs Racing and qualified for the postseason in his first full-time season (2020). In his 139th career start, the Las Vegas native won his first career Xfinity Series race in October 2023 in his hometown at Las Vegas Motor Speedway.

HAILIE DEEGAN – #15

Monster Energy driver Hailie Deegan joins AM racing in the NASCAR Xfinity Series this year, driving the No. 15 Ford Mustang. Deegan moves to Xfinity competition after three seasons in the Craftsman Truck Series – two with David Gilliland’s race team. The 22-year-old driver has one previous Xfinity Series start, driving a Bobby Dotter-owned SS Green Light Racing entry to 13th place at Las Vegas Motor Speedway last autumn. Deegan is also a two-time NASCAR Truck Series Most Popular Driver.

This year marks the 76th season for NASCAR stock car racing in the United States. The Cup Series kicked off at the Los Angeles Memorial Coliseum, and concludes with the Championship Race at Phoenix Raceway on Nov. 10. 

The Xfinity series, its 43rd iteration, started with the United Rentals 300 at Daytona International Speedway, and will end with the Championship Race on Nov. 9, also at Phoenix Raceway.

Learn more about the full Monster lineup here. 

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