Yokohama Tire is now an official partner of Tread Lightly!, the U.S-based nonprofit organization dedicated to promoting responsible outdoor recreation through stewardship and educational programs, the company announced. “We’ve been a huge participant of off-road activities via motorsports and our GEOLANDAR line of tires,” said Alan Holtschneider, Yokohama’s director of marketing. “That’s why Tread Lightly!’s… Continue reading Yokohama Tire Named Official Partner of Tread Lightly!