PRI
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PRI Announces Featured Products Showcase Award Winners
The awards recognize the most innovative products for their breakthrough engineering & business potential in the racing industry…
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PRI Inducts Three New Members Into Its Hall of Fame for 2025
Paul "Scooter" Brothers, John Kilroy & Chris Raschke were recognized for their enduring impact on motorsports at the 2025 PRI…
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Design Engineering Inc. Is Bringing the Heat (Control) to PRI 2025
The company will showcase its newest products for 2026 in its booth along with Simen Olsen’s Formula DRIFT Supra…
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Sim Racing Events & Competitions at the 2025 PRI Show
Attendees can experience competitions, professional-grade simulators & interactive demos throughout the week…
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PRI Paddock Is Set To Debut at the 2025 PRI Show
The new grand entrance experience will feature live interviews, showcase iconic vehicles & connect fans with industry leaders & innovators…
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Holley Performance Brands To Showcase Safety & Racing Innovations at PRI Show
Iconic brands – including Simpson, Stilo, HANS & RaceQuip – will debut their newest product offerings while honoring motorsports heritage…
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Dedicated Headquarters at PRI Show Delivers Sessions for Racetrack Pros
T.O.P.S. HQ Presented by MyRacePass.com will offer targeted learning & networking opportunities for track operators, promoters & sanctioning bodies…
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2025 PRI Show Opens Doors for Students To Launch Motorsports Careers
Education, networking & hands-on programs prepare the next generation of industry leaders amid record exhibitor participation…
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PRI Show 2025 Reveals Education Program for Motorsports Professionals
Attendees will gain insights on sponsorship, AI, influencer marketing & engine performance through 50-plus expert-led sessions…
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Hammertown Off-Road Exhibit To Debut at 2025 PRI Show
PRI partners with Hammerking Productions to deliver an immersive off-road racing experience featuring top brands, vehicles & technology…
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Motor State Distributing to Host 2025 Dealer Portal Seminar at Upcoming PRI Show
Attendees can learn how to maximize sales & efficiency using Motor State’s online dealer portal & mobile app…
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Sunnen Products Company at PRI 2025
The company will showcase three of its honing solutions built for precision performance in motorsports…
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PRI Show Highlights Innovation With Featured Products Showcase
Cutting-edge engine components, advanced racing gear, fuel technology & more will be displayed…
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PRI Expands Leadership & Event Capabilities With Two Key Hires
JP Hyden & Tiffany Hale will contribute to PRI initiatives designed to support motorsports at every level, from grassroots racing…
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Mario Andretti To Help Kick Off the 2025 PRI Show in December
The racing legend will be the featured guest at the Grand Opening Breakfast, setting the tone for three days of…