Oils & Lubricants
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News
LIQUI MOLY Renews Formula 1 Partnership, Becomes Official Supporter
The long-standing partnership gives the lubricant maker global visibility via virtual trackside signage & activations that connect customers, partners &…
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News
LIQUI MOLY To Present New Shop Solutions at Automechanika
At the Automechanika trade fair in Frankfurt, LIQUI MOLY will highlight new shop tools, engine oil & fuel additives &…
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News
API Updates Engine Oil Licensing & Certification Standard
API 1509 includes the latest API oil performance standards & marketing guidelines for engine oil quality marks…
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News
LIQUI MOLY Opens 10th Foreign Subsidiary With New Shanghai Operation
Operating under the name LIQUI MOLY Shanghai, the new subsidiary will have full autonomy in order to react more quickly…
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News
LIQUI MOLY, authentic.network Roll Out Digital Product Authentication Technology
LIQUI MOLY & authentic.network launch international product authentication tech that connects physical products with trusted digital identities...
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News
Hot Shot’s Secret Named a USA Today 2026 Most Trusted Brand
The multi-category list highlights companies that consumers identify as ones they feel confident doing business with…
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News
Ronda Rousey Named Brand Ambassador for Castrol EDGE Motor Oil
Rousey stars in the new Castrol EDGE campaign that features the MMA champion in a new commercial & across the…
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News
LIQUI MOLY Named Official Partner of IHF Men’s Handball World Championship 2027
LIQUI MOLY continues its international sports sponsorship push as Official Partner of the 2027 IHF Men's Handball World Championship, with…
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Sponsored Articles
Hot Shot’s Secret Tick Fix + Protect Lifter Restorer + Nano Lubricant
Helps reduce LS & HEMI lifter tick, quiet valvetrain noise & protect stop/start, hybrid & displacement‑on‑demand engines...
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News
LIQUI MOLY USA Promotes Eva Tran to Vice President of Marketing
In her new role, Tran will focus on long-term strategic initiatives, brand positioning & team development for the lubricant specialist…
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News
LIQUI MOLY Extreme Offers 2 New Guided Off-Road Tours Through Mongolia
Participants will drive modern four-wheel drive vehicles on the guided tours from green steppes to dunes & ice-filled valleys…
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News
AMSOIL, Fleece Performance Engineering Co-Develop Diesel Lubricants
With the combined expertise of both companies, the new Freedom Series lubricants deliver protection & performance for turbodiesel pickups…
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News
API Approves CL-4 & FB-4 Service Symbols for New Heavy-Duty Diesel Engine Oil Specification
Oil marketers can now begin finalizing formulations & preparing product packaging to meet the new specifications ahead of the first…
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Features
Pennzoil Influencer JackUltraMotive’s Automotive Journey Began Digitally
With millions of views & a passion rooted in both simulation & wrenching, he blurs the lines between virtual &…
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News
Hot Shot’s Secret Expands Sponsorship of National Tractor Pullers Association
Performance fluids provider signs on as the official fuel & fuel additive of the NTPA through 2028…