Truck Hero ‘Ultimate Tailgate’ Ford Super Duty Sold at Auction for Charity

Oct 26, 2020

Truck Hero, a manufacturer for a wide range of functional truck and Jeep accessories, joined partners of Building Homes for Heroes on the Barrett Jackson stage to auction off the 2018 SEMA Show truck build, Ultimate Tailgate, a custom 2019 Ford F-350 Lariat.

The truck brought in $275,000 at the Barrett-Jackson Collector Car Auction in Scottsdale, Arizona, with 100% of the proceeds from the sale benefiting the Building Homes for Heroes organization. The winning bidder was Sam Pack’s Auto Group out of Dallas, Texas.

The Truck Hero Ultimate Tailgate truck was a collaboration with many partners including Ford Motor Company and Washtenaw (MI) Community College. It was a platform to display many of Truck Hero’s truck accessories at the 2018 SEMA Show in Las Vegas, Nevada. The basis for the build is a 2019 Ford F-350 Super Duty dually pickup in Lariat trim, equipped with a 6.7-liter Power Stroke diesel producing 450 HP and 935 lb.-ft. of torque.

This build is also equipped with an Extang Solid Fold 2.0 folding bed cover, which conceals a 65” LG OLED 4K TV that is remote controlled and fully-articulates on a custom bed slide system complete with a gaming table, YETI cooler and grill.

Washtenaw (MI) Community College students added custom touches, including billet emblems and copper-plated badges.

Building Homes for Heroes is a national nonprofit organization that builds and modifies homes and gifts them, mortgage-free, to veterans and their families. Since 2006, the organization has gifted more than 225 homes to worthy recipients nationwide and, for over a decade, Truck Hero has taken an active partnership in these ongoing efforts.