SoundShield Announces New Distribution Partner

Feb 25, 2021

SoundShield, a producer of sound deadening and noise control products, has partnered with DOW Electronics as its newest distribution partner, the company said.

DOW now stocks and sells SoundShield sound deadening and noise control products in 13 states including Alabama, Arkansas, Florida, Georgia, Louisiana, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee, Missouri, Kansas and Texas.

“Having the broad distribution channel through DOW locations across the Southeast and Midwest, including Texas, means our customers have access to SoundShield in multiple warehouses,” John Schwartz, CEO of SoundShield said. “SoundShield availability in all of those states represented is just a one- or two-day shipment time in most cases.”

DOW intends to leverage its reach to provide more permeation of SoundShield in its dealers’ shops, which brings increased profit & labor dollars on installations, the company said.

“Some dealers love the sound deadening category and some ignore it,” said Drew Fischer, director of sales at DOW Electronics. “We think SoundShield has the right products and is the right vendor partner to elevate the category into something our dealers will routinely quote and sell into their installs instead of being an afterthought category.”

DOW plans to be proactive with dealer activities that engage and energize for SoundShield and important installation-related topics, the company said. Dealer contests and product highlights on DOW’s What the FAQ is in the Box YouTube Channel are among the activities pending.