The organization is currently seeking speakers with experience in retail, small-business operations, economic trends and niche markets, such as off-road or powersports.
“The SEMA Show is the premier gathering for the automotive aftermarket, and the Show’s educational program is among the top conferences in the world,” said SEMA vice president of events Tom Gattuso. “In addition to coming to see new products, SEMA Show participants come to learn new skills and find new ideas. We’re looking for experts who will be able to provide companies with the competitive edge they need to succeed.”
The SEMA Show education program typically includes more than five-dozen sessions. While topics address basic business practices, such as customer service, marketing and social media, the 2020 education program will focus on issues currently affecting businesses in the automotive aftermarket.
Topics of interest for the 2020 SEMA Show are:
- Truck and Off-Road
- Business Issues and Solutions
- Electric and Alternate Fuel Vehicles
- Technical Training and Fabrication
- Vehicle Customization
- Diversity and Inclusion
- Brand Development
- Digital Marketing
All speakers should be able to focus on industry issues and not a specific company position or agenda.
“SEMA Show Education is focused on providing attendees with practical, real-world insights that will take their business to the next level,” said SEMA Senior Director of Education Zane Clark. “Professional speakers and automotive industry leaders who can share their knowledge and expertise with the aftermarket are encouraged to submit a proposal.”
Potential speakers have until February 21 to apply. Speaker entries will be answered by June 2020.